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Localize, a company with a strong product-market fit boasting over 700 customers, is seeking to scale its marketing efforts by hiring a talented Marketing Manager for its US-based remote team. This role is tailored for a self-motivated individual with an entrepreneurial spirit, who has successfully formulated and executed B2B SaaS marketing strategies.
The Marketing Manager will be responsible for developing and executing the company's B2B marketing strategy. Tasks include overseeing digital marketing, lead generation activities, managing processes, analytics, and agency relationships. This position requires collaboration with multiple departments to create demand generation programs that enhance lead conversion and contribute to revenue growth. The role also involves crafting multichannel campaigns aligned with the buyer’s journey, managing content strategy, supervising performance metrics, and ensuring optimal allocation of marketing budget.
Prospective candidates should possess exemplary communication skills, strong analytical abilities, and be adept at prioritizing tasks in a fast-paced environment. Knowledge of Webflow is a plus, along with proficiency in CRM tools, digital/social marketing platforms, advertising technology, and familiarity with various martech tools. Candidates should have at least 4 years of B2B marketing experience, with a minimum of 2 in SaaS, and educational credentials in marketing or business, with an MBA being advantageous.
This position is not only a cornerstone for the company's scaling efforts but also offers significant growth and leadership opportunities. It is ideal for an experienced marketer passionate about driving B2B demand generation and scaling a company’s marketing efforts.
This job offer was originally published on Jobicy
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