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Taskrabbit is seeking a highly creative and analytical Marketing Copywriter who excels in campaign writing, content strategy, and storytelling. The role involves conceptualizing and crafting engaging content across various marketing channels. This includes traditional marketing avenues such as brand, TV, and out-of-home (OOH) campaigns, as well as modern digital channels like email, social media, and SEO blog posts. As the company's copywriter, you will be responsible for developing a global editorial blog strategy, maintaining a cross-functional content calendar, and consistently generating new ideas to enhance integrated marketing campaigns. A focus on succinct, impactful copy and a consistent tone of voice is essential, along with a knack for video content and production.
The ideal candidate is expected to have a minimum of three years of experience in conceptual copywriting and campaign writing, backed by a track record of successful content strategies. Adapting campaigns for a global audience and understanding the nuances of localization will be crucial as you work with internal and external partners. Responsibilities include writing copy for diverse channels, from radio scripts to online platforms, and leveraging data to refine and enhance content strategies continually. You'll work cross-functionally within the Creative team and with external partners, ensuring that all content aligns with Taskrabbit's brand and marketing objectives.
This position offers the opportunity to impact Taskrabbit's global footprint and brand awareness significantly. It is essential to stay attuned to cultural and creative trends that can attract and convert new users, as well as retain the existing community. You will need to exhibit sound judgment and analytical skills, able to independently determine creative solutions and implement them swiftly. The role is dynamic, involving content creation, project management, and strategic development, requiring the ability to juggle multiple priorities simultaneously.
The role is primarily remote, with some travel expected through August 2025 and a shift to part-time office work in San Francisco starting September 2025. Taskrabbit prides itself on a diverse and inclusive culture, actively working towards equitable representation across its teams. The company offers competitive compensation, including base pay and benefits, with transparency and equity as guiding principles. Employees enjoy perks like employer-paid health insurance, 401k match, generous time off, and various stipends to enhance wellness and productivity.
Taskrabbit emphasizes diversity and inclusion, striving to ensure that its workforce reflects the communities it serves. The company is committed to an anti-racist culture, supporting ongoing education and allyship. Embracing diverse experiences enriches Taskrabbit's decision-making and corporate environment. As an equal opportunity employer, Taskrabbit respects all legal requirements regarding non-discrimination and accommodation, offering fair consideration to applicants regardless of their background.
This job offer was originally published on Jobicy
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