Field Marketing, Campaigns

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Discover Airbase, the leading spend management platform, ideal for 100-5,000 employee businesses. Manage spending, close books quickly, and minimize financial risk.

Overview of Airbase

Airbase is a comprehensive spend management platform designed for mid-sized businesses, effectively accommodating the needs of companies with 100 to 5,000 employees. It boasts a robust suite of financial management tools, including modules for Guided Procurement, Accounts Payable Automation, Expense Management, and a flexible corporate card program. These modules can be fully integrated or implemented individually, providing businesses with the necessary adaptability. By automating all spending workflows, Airbase not only simplifies procurement and payment but also enhances the speed of closing financial books and managing financial risks in complex business environments.

Airbase Capabilities

With a focus on improving efficiency in multi-stakeholder and multi-subsidiary compliance, Airbase orchestrates seamless financial operations. The platform's tailored intake and approval workflows guarantee comprehensive oversight and compliance with spending policies while fostering collaboration. Its integration with other business systems, coupled with compatibility with popular general ledgers, makes it a highly appreciated tool by employees and accounting teams alike.

Field Marketing Manager, Campaigns Role

The role of the Field Marketing Manager, Campaigns at Airbase involves creating and executing marketing strategies designed to augment pipeline growth and engage in account acquisition through a diverse assortment of tactics such as email marketing, digital campaigns, live events, and programmatic advertising. The candidate ideal for this role is expected to have a strong background in marketing campaign management, a high proficiency in key marketing tools, and experience with Account-Based Marketing (ABM) strategies.


The Field Marketing Manager will take charge of developing initiatives to drive pipeline development, particularly targeting new account acquisition. They will facilitate the alignment of content messaging, oversee marketing activities and campaigns for cross-functional project completion, manage budgets, and lead nurture programs to quicken the prospect conversion process. Monitoring campaign metrics and providing insights will be an essential function for informed, data-driven decision-making.

Candidate Profile

The individual well-suited for this position would have proven experience in sales pipeline development, with an exceptional eye for detail and superb organizational skills. They must be able to communicate effectively, exercising critical thinking and creative problem-solving abilities.

Preferred Technical Skills

Competence with technologies such as Zoom, Google Suite, Asana, ABM platforms like 6sense and Demandbase, and HubSpot is favored. Experience in Salesforce, particularly in navigation and report generation, is an added advantage.

Employee Benefits

Airbase offers competitive compensation packages, including equity, comprehensive benefit plans, parental leave, and a generous amount of time off to all full-time employees, all in support of a healthy work-life balance.

This job offer was originally published on Jobicy


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February 27, 2024


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