Analyst, Hotel Level Marketing – Agency Solutions

Related keywords: travel agency remote jobsocial media marketing remote jobremote job data analyst

Position Overview

The job opening is for an Analyst in Hotel Level Marketing with Hilton, specifically within their Agency Solutions sector. The job is pivotal as it encompasses crucial segments such as marketing, data analysis, and campaign management. The analyst will report to the Manager, Hotel Level Marketing, and will play a significant role in assisting with the development and execution of marketing strategies aimed at driving profitable growth for a portfolio of hotels.

Location and Contract Type

The position will primarily be remote, with a preference for candidates located in the Southeast or Midwest U.S. Additionally, there are opportunities for hybrid arrangements in McLean, VA, or Addison, TX. This suggests flexibility in working arrangements, which is a significant benefit for job seekers seeking work-life balance. The contract type is full-time, indicating a steady commitment to employees.

Expected Responsibilities

The responsibilities associated with this position are varied and include:

• Strategic Partnership: The analyst will manage a portfolio of hotels, acting as their marketing advisor, devising tailored marketing strategies to boost performance in various channels.

• Campaign Strategy and Execution: Responsibilities extend to formulating recommendations for budget allocation and investment, translating data gleaned from analytical platforms into actionable marketing strategies, and leading multi-channel marketing campaigns. This includes managing platforms such as paid search, paid social, and metasearch.

• Collaboration and Communication: The analyst will be required to interact regularly with hotel partners to present performance updates, risks, and opportunities while liaising with agency partners and internal teams.

• Program Innovation: Identifying areas for program evolution based on hotel needs is also pivotal, highlighting the importance of ongoing development within the role.

Required Skills and Qualifications

To qualify for the role, applicants must have:

• A minimum of one year of professional experience in paid media.
• Proven expertise in Meta and Google Ads, particularly in campaign strategy and optimization. Familiarity with audience targeting, bidding strategies, and performance measurement is crucial.

Additional preferred qualifications include:

• A Bachelor’s degree in marketing, advertising, or a related field.
• Experience in using tools such as Salesforce and Adobe Analytics.
• Professional certifications from platforms like Google and Meta.
• A background working in a marketing or media agency, ideally complemented by hands-on account management experience.

Salary and Benefits

The salary for this position ranges between $55,000 to $80,000 annually, which varies based on experience and specific geographical factors. This compensation is competitive within the marketing industry. The role also includes eligibility for Hilton’s Annual Incentive (Bonus) Plan, aligning compensation with performance metrics.

Hilton provides a comprehensive benefits package that includes:

• Medical and prescription drug coverage.
• Dental and vision plans.
• Life and disability insurance.
• Employee stock purchase program, allowing purchase of Hilton shares at a 15% discount.
• Paid parental leave for eligible employees.
• Mental health support, including free counseling.
• 20 days of paid time off accruable over the first year, increasing to 25 days thereafter.
• Limited travel requirements, around 20%. This package underlines Hilton's commitment to supporting the wellbeing of their employees.

Company Culture and Environment

Hilton prides itself on its award-winning workplace culture, being recognized multiple times as one of the World's Best Workplaces. The company fosters a diverse and inclusive environment, emphasizing the importance of growth and development for all team members. The Go Hilton travel program allows employees to enjoy discounted travel rates, further enhancing the attractiveness of working for Hilton.

Conclusion

In summary, the Analyst in Hotel Level Marketing position at Hilton offers a heaping of benefits and exciting responsibilities, perfect for candidates with a background in marketing. The flexibility of a remote work structure alongside competitive compensation and robust professional growth resources make this role highly desirable for job seekers aiming to thrive in a dynamic environment.

This job offer was originally published on jobicy.com