Camping TV: Freelance Art Director - Brand Design (B2B SaaS Client)

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Overview

The position for a Freelance Art Director at Camping TV is targeted at skilled individuals passionate about brand design within the B2B SaaS sector. Camping TV is a fast-growing video agency based in Barcelona, renowned for its innovative and quirky approach to content creation. This role plays a significant part in supporting client brand development, offering art direction, and maintaining brand consistency across various digital assets.

Job Description

Camping TV's primary aim is to enhance the creative design expertise offered to its clients. This role requires the selected candidate to provide ongoing support for the brand development of a key client—a dynamic SaaS company that is actively developing new brand guidelines. The position is freelance, but with the potential for a long-term partnership as the relationship progresses. Notably, Camping TV operates on a unique 4-day workweek.

Key Responsibilities

Individuals in the Freelance Art Director position will:

  • Provide art direction and support for implementing brand guidelines across all digital assets and touchpoints.
  • Oversee the creation of graphic design materials, ensuring they align with brand standards and contribute to brand evolution.
  • Collaborate closely with the creative team and client stakeholders to present concepts and facilitate creative reviews.
  • Maintain ongoing communication to understand the client's vision and translate it into captivating visual solutions.
  • Support updates and the creation of design assets tailored to B2B brands that are digital-focused.

Required Skills and Qualifications

To be successful in this role, candidates should possess several skills and experiences:

  • Profound experience in art direction, particularly focused on brand visual systems and graphic design.
  • Expertise in developing and implementing brand guidelines, especially for digital-first companies.
  • A list of proven experiences with graphic design and brand identity development projects.
  • A strong portfolio showcasing previous work on brand design and graphic design tailored for B2B, especially within the digital tech and SaaS sectors.
  • A mindset geared towards guiding and mentoring design teams while ensuring visual consistency across projects.

Desired Qualities

In addition to technical skills, Camping TV seeks applicants with:

  • Strong presentation and communication skills tailored for client interactions, preferably with B2B and SaaS stakeholders.
  • A client-facing persona that thrives in collaborative environments and learns quickly to adapt to a fast-paced B2B SaaS setting.
  • A genuine passion for innovation within the design landscape and a strong eye for detail.

Work Environment and Benefits

Camping TV is committed to fostering an inclusive workplace culture, stressing the importance of diverse teams to drive creativity and innovation. The company offers several benefits to its employees, including:

  • Competitive rates for freelancers, with senior profiles receiving consideration.
  • The possibility of transitioning to an in-house role depending on performance and involvement over time.
  • Flexible working hours and remote or hybrid working options.
  • A welcoming office environment in sunny Barcelona, ideal for collaboration.

How to Apply

Prospective candidates are invited to send their applications alongside a portfolio that emphasizes their brand and graphic design experience in the B2B tech sector, particularly those with SaaS elements. The recruitment process involves an initial portfolio review followed by a first interview and a brief creative assignment, focusing on the ability to support brand guideline implementation and oversee the evolution of brand design.

Conclusion

The Freelance Art Director position at Camping TV presents an exciting opportunity for creative professionals adept in brand design, particularly in B2B settings. With a focus on developing enduring partnerships and fostering creative evolutions, successful candidates will play a vital role in shaping the visual landscape of a fast-paced SaaS client while enjoying a flexible and inclusive work environment.



This job offer was originally published on weworkremotely.com

Camping TV

Barcelona

Design and arts

Full-time

January 15, 2026

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