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Close is a leading company that specializes in creating a modern CRM for small and scaling businesses. Established to help businesses eliminate manual work, Close has grown to over 100 employees across 22 countries. As a bootstrapped company, they have operated on their terms, fully remote since 2016. The company prioritizes sustainability, focusing on the health of their business and the wellbeing of their team, making them committed to a workplace that promotes growth and impactful work.
As the Senior Product Marketing Manager, you will play a crucial role within the Product Marketing and Lifecycle Marketing team. This position is essential during one of the most exciting phases of Close's growth, where you will be responsible for owning the go-to-market (GTM) strategy for key product areas. This includes defining messaging and positioning as well as executing powerful product launches that are expected to make a significant impact. You will collaborate across multiple teams such as Product, Sales, and Marketing to craft compelling narratives that amplify customer advocacy and influence how Close is perceived in the marketplace.
In your role, you will:
Lead the GTM strategy and execution for key product areas and launches.
Own messaging and positioning for both new and existing product areas.
Collaborate intimately with Product, Marketing, and Sales teams to ensure alignment across functions.
Help in shaping Close’s narrative regarding products, particularly in the context of artificial intelligence (AI) and its value for customers.
Create a variety of content necessary for launches, such as web copy, videos, slides, and other enablement materials.
Monitor and track trends in sales technology and CRM innovations (including AI) to inform the company’s messaging and product strategy.
Work closely with customers and the Customer Success team to gather testimonials and advocacy stories.
Contribute best practices and innovative ideas to the growing PMM team.
To be a successful candidate for this position, you should meet the following criteria:
At Close, the company culture is built upon key values such as impact, ownership, and quality work. As a remote-first organization, they prioritize asynchronous work over constant meetings, allowing team members to manage their own time effectively and contribute their best work. The emphasis is on smart communication with teammates and clients while maintaining high standards of productivity.
By joining Close, you will be immersing yourself in a vibrant and innovative environment that encourages personal and professional growth. You’ll have the opportunity to influence how a successful company communicates its product value to customers, especially in a rapidly changing technological landscape. In this role, you'll not only contribute to building a narrative that resonates within the sales space but also help small businesses navigate their challenges as they scale.
If you are excited about making a significant impact in a remote setting and possess the skills outlined above, applying for this Senior Product Marketing Manager position could be a beneficial next step in your career.
Details regarding the salary for this role have not been explicitly provided, which is common for job postings of this nature. However, many companies in similar positions tend to offer competitive salaries, especially for experienced candidates. It's suggested that interested applicants inquire during the interview process or consult the company's values and pay scales. Job seekers should also keep an eye on deadlines and ensure they apply within company timeframes. Note that this role is remote but requires availability specifically for the USA region, thus limiting the location preference.
In conclusion, if you find yourself aligned with the outlined qualifications and are excited to be a part of a mission-driven team, consider applying early to secure your chance at contributing to Close's impactful journey.
This job offer was originally published on weworkremotely.com
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
