Constable.co.uk: Performance Marketing Executive

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Overview

Constable.co.uk is a fast-growing sports brand that values excellence and provides an exceptional workplace culture. The company is committed to fostering growth and career development among its employees. This summary discusses an exciting opportunity for a Performance Marketing Executive, offering vital information for potential job seekers.

Role Overview

The role of Performance Marketing Executive involves managing performance-based marketing campaigns across a variety of digital channels and partnerships. This will play a crucial part in driving customer acquisition and promoting business growth. The candidate will work closely with key stakeholders to execute and optimize digital marketing initiatives, ensuring the best possible return on investment and maintaining profitability.

Key Responsibilities

The Performance Marketing Executive will have a diversified set of responsibilities. These include:

• Developing and executing paid outbound marketing campaigns targeting new customers while driving traffic to the brand's website.
• Managing various acquisition channels such as PPC, paid social, display advertising, affiliate partnerships, and email marketing.
• Optimizing digital marketing strategies aimed at reducing Customer Acquisition Cost (CAC) and enhancing Average Order Value (AOV).
• Using tools such as Google Analytics and Shopify to analyze campaign performance.
• Collaborating with the marketing team to evaluate and refine campaigns based on data-driven insights.
• Reporting on crucial key performance metrics like Conversion Rate (CVR), AOV, traffic, and engagement rates, while employing a test-and-learn approach to improve campaigns continuously.
• Establishing and maintaining relationships with external agencies, SaaS providers, and affiliate partners to boost performance marketing efforts.
• Utilizing A/B testing methodologies to optimize conversion rates and improve the customer journey.
• Staying updated with industry trends, competitor strategies, and innovations in digital marketing for ongoing improvements.

Required Skills

To be considered for this role, candidates must meet certain qualifications:

• 3-5 years of experience in a B2C, data-driven, or digital marketing role, with a preference for those focused on performance marketing.
• Profound experience with Google Ads, Facebook Ads, affiliate marketing, and CRM platforms.
• A proven track record in developing, executing, and optimizing performance marketing campaigns across several channels.
• Strong analytical skills to interpret data, identify trends, and make strategic recommendations.
• Hands-on experience using Google Analytics, Shopify, and Email Service Providers (ESPs).
• Good understanding of SEO, A/B testing, and customer segmentation.
• The candidate should be a creative thinker with excellent communication skills and detailed organizational abilities.

Salary and Benefits

The role offers an attractive salary range of £40,000 to £45,000, along with performance-based incentives. The position is full-time, requiring 37.5 hours a week, and offers both remote and hybrid working options. However, preference will be given to candidates based in the UK, as the company's office is located in Sussex.
The benefits of joining Constable.co.uk include:

• Exclusive access to brand events and discounts on premium products.
• A competitive pension scheme.
• Opportunities for strong career progression in a rapidly growing global brand.
• A collaborative and innovative work environment.
• Flexible working arrangements, including hybrid work options.
• Training and development opportunities aimed at enhancing expertise in performance marketing.

Conclusion

For individuals enthusiastic about data-driven marketing and interested in securing a position with a prestigious sports brand, this opportunity at Constable.co.uk as a Performance Marketing Executive is ideal. Job seekers should ensure they meet the qualifications outlined and are ready to contribute to a dynamic team focused on driving business growth through performance marketing.

This job offer was originally published on weworkremotely.com