Consumer Insights Manager

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Company Overview

Beatbox Beverages is a forward-thinking company based in Austin, TX, known for its innovative beverage brands. With a team of millennial founders and industry veterans, Beatbox aims to craft game-changing beverages that not only follow trends but set them. Their mission is to connect with individuals who crave extraordinary experiences through their products.

Position Overview

The Consumer Insights Manager position is a critical role within the Insights and Analytics department at Beatbox, directly reporting to the Director of Category and Consumer Insights. The role is classified as exempt and falls under a full-time contract. This position was advertised due to the company's continuous growth and the need for enhanced consumer-centric decision-making.

Responsibilities

The Consumer Insights Manager will be instrumental in influencing key organizational strategies through data-driven insights. Key responsibilities of this role include:

  • Team Leadership: The manager will lead and mentor a team of Consumer Insights Analysts, ensuring high-quality output and facilitating professional growth.

  • Research Execution: This role involves designing, overseeing, and executing both qualitative and quantitative research studies. The manager will utilize various methodologies to gather relevant consumer data.

  • Vendor and Tool Management: The manager will collaborate with external research vendors for timely project delivery and manage DIY research tools for smaller-scale projects.

  • Stakeholder Engagement: A significant part of the role includes presenting research findings to cross-functional teams including marketing, sales, and product development, thereby influencing strategic initiatives.

  • Data Integration: The manager should synthesize both primary and secondary data, providing a comprehensive view of consumer behavior and preferences in the alcoholic beverage market.

  • Strategic Collaboration: The Consumer Insights Manager will work closely with the Director to align research initiatives with the broader business goals.

  • Continuous Improvement: The role calls for identifying opportunities for enhancing the consumer insights function, ensuring the adoption of best practices and innovative research methodologies.

Required Skills and Qualifications

To qualify for the Consumer Insights Manager position, candidates must possess the following skills and qualifications:

  • Experience: A minimum of 5 years in a consumer insights or market research role is required, preferably within the Consumer Packaged Goods (CPG) or alcoholic beverage industry.



  • Research Methodologies: Strong expertise in both qualitative and quantitative research methodologies is essential.

  • Project Management: The ability to juggle multiple projects in a fast-paced environment is crucial.

  • Communication Skills: Exceptional communication and presentation skills are necessary, particularly for distilling complex data into actionable insights.

  • Team Management: Experience in managing and developing team members is highly preferred.

  • Technical Proficiency: Candidates should be proficient in Microsoft Excel, PowerPoint, and Google Slides. Familiarity with research vendors and DIY research platforms is a plus.

  • Educational Background: A Bachelor’s degree in Business, Mathematics, Economics, or Data Analytics is required.

Salary and Benefits

The salary for the Consumer Insights Manager position at Beatbox ranges from $90,000 to $112,500 annually, with an additional bonus opportunity. This competitive compensation package reflects the importance of the role within the organization and the value Beatbox places on data-driven decision-making.

Opportunities for Growth

The Consumer Insights Manager role presents a unique opportunity for professional growth and influence in the competitive alcoholic beverage market. Potential candidates should recognize that this position not only involves leading insights initiatives but also shaping the consumer insights function, thereby impacting the company’s overall growth strategy.

Company Culture and Values

Beatbox Beverages promotes a culture of equality and inclusivity, providing fair employment opportunities regardless of race, color, religion, gender, sexual orientation, age, or disability. The company emphasizes hiring and promoting individuals based on their qualifications and business needs, ensuring a diverse and talented workplace.

In conclusion, for job seekers interested in a career that combines data analysis, team leadership, and strategic influence within a dynamic industry, the Consumer Insights Manager role at Beatbox Beverages is an excellent opportunity. With a strong focus on innovative methodologies and fostering a collaborative environment, this position is designed for individuals eager to make a significant impact.



This job offer was originally published on himalayas.app

Beatbox

United States

Data analysis

Full-time

February 25, 2025

9 views

1 clicks on Apply Now

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