Content Writing Specialist

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Job Overview

1840 & Company is currently seeking a Content Writing Specialist to join their team remotely from South Africa. This position is a full-time role that emphasizes expertise in producing high-quality WordPress blog articles specifically focused on the outsourcing and venture capital sectors. The ideal candidate will possess a robust understanding of these subjects as well as proficiency in SEO strategies to ensure articles rank well on Google.

Key Responsibilities

The position encompasses a variety of responsibilities that are central to the company's content strategy. These responsibilities include:

Expert-Level Blog Writing: Candidates are expected to create in-depth, authoritative blog articles that not only engage readers but also provide in-depth analysis and valuable insights related to outsourcing and venture capital.

SEO Mastery: A significant aspect of this role involves utilizing advanced SEO strategies. This includes conducting thorough keyword research, optimizing meta tags and descriptions, and integrating inbound and outbound links to maximize visibility and enhance reader engagement.

Utilization of Ahrefs: Proficiency in Ahrefs is crucial for this role. Candidates must leverage Ahrefs for comprehensive keyword research and competitive analysis, guiding the content strategy effectively.

Demonstration of E-E-A-T: Articles must demonstrate the writer's Expertise, Authoritativeness, and Trustworthiness. This entails well-researched and factually accurate content that reflects current industry trends and insights.

Content Strategy Development: Collaboration with the marketing team to develop a content calendar that aligns with the company's broader business goals will also be part of the role. This includes identifying key topics and trends in the outsourcing and venture capital sectors.

Performance Monitoring: The successful candidate will regularly track and analyze the performance of published content, refining and adjusting SEO strategies based on these insights to optimize future articles.

Required Skills

Candidates applying for this position must meet specific qualifications and skills, including:

Proven Expertise: A strong portfolio showcasing published articles that rank highly on Google, particularly within the fields of outsourcing and venture capital. Successful applicants must demonstrate their capability to create content that aligns with Google's E-E-A-T guidelines.

Experience with SurferSEO: Candidates must have proven experience with SurferSEO, while familiarity with Outranking.io is also considered a plus.

SEO Proficiency: In-depth knowledge of SEO practices is mandatory, with hands-on experience using tools like Ahrefs for keyword research and content optimization.



Industry Knowledge: A solid understanding of the outsourcing and venture capital industries is vital, allowing candidates to translate complex concepts into engaging content that is accessible to a broad audience.

Strategic Thinking: The ability to develop and execute content strategies that enhance brand visibility and authority in the industry is an important aspect of the role.

Analytical Skills: Proficiency in analyzing content performance metrics and utilizing insights to improve future content is essential.

Educational Background: A Bachelor’s degree in English, Journalism, Marketing, or a related field is preferred. Additionally, candidates who have pursued further education or certification in SEO and content marketing will be looked upon favorably.

Exceptional Writing Skills: Outstanding writing, editing, and proofreading skills are crucial, alongside a keen attention to detail and a commitment to creating error-free content.

Strong Computer/Internet Connection: Given the nature of the role, candidates must have the necessary infrastructure to work effectively from home.

Salary

The salary for this position is ZAR 25,000 monthly, a competitive compensation given the specialized skill set required.

Work Environment

Working with 1840 & Company comes with numerous benefits. The job allows for remote work, presenting opportunities for professional growth and exposure to diverse, multicultural teams. There is no need to commute, and candidates can appreciate an eco-friendly work lifestyle with improved work-life balance.

Moreover, there is potential for long-term engagements and the chance to contribute to influential brands by shaping their content strategy and driving engagement through expertly crafted, SEO-optimized content.

About 1840 & Company

1840 & Company is recognized as a leading global provider of Business Process Outsourcing (BPO) and remote talent solutions. The company is committed to driving the growth of forward-thinking businesses through their extensive range of services. They specialize in connecting organizations with top-tier freelance professionals across over 150 countries, thus expanding the reach of outsourcing solutions.

The company aims to empower businesses by bridging skill gaps with a highly vetted talent pool, fostering optimal work-life balance for exceptional individuals who want to maximize their professional growth. 1840 & Company prides itself on its diverse workforce, which includes service delivery facilities in various countries such as the Philippines, India, Ukraine, South Africa, and Argentina.

To find out more about 1840 & Company and explore additional career opportunities, prospective applicants can visit their dedicated jobs portal.



This job offer was originally published on remotive.com

1840 & Company

South Africa

Copywriting

Full-time

February 6, 2025

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