ContentJet: Marketing Growth Strategist – Lead Our Content & Demand Generation

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Overview of ContentJet

ContentJet is a company headquartered in Montreal, Canada, that specializes in content marketing and demand generation. They are looking for a Marketing Growth Strategist who can significantly enhance their marketing efforts focusing on content creation and brand storytelling. This position is offered as a full-time role and is open to candidates from anywhere in the world.

Role Responsibilities

The Marketing Growth Strategist at ContentJet will have diverse responsibilities aimed at optimizing the company’s marketing strategies. Here are some key areas of focus:

• Content Marketing & Storytelling: The strategist will be responsible for developing and executing a comprehensive content strategy that includes social media posts, newsletters, and engaging webinars. The goal is to create high-performing content that connects with the audience and motivates them to become customers.

• Brand Voice & Thought Leadership: This role involves defining and amplifying the brand voice of ContentJet to establish their presence as a leader in User-Generated Content (UGC) driven advertising.

• Demand & Lead Generation: The strategist will design and execute marketing campaigns across various channels aimed at generating qualified leads for the sales team, emphasizing nurturing these leads effectively.

• Creative Strategy & Design: Collaboration with a global network of creators is important for ensuring that marketing materials are visually appealing and consistent with the company’s brand.

• Data-Driven Growth: Analyzing the effectiveness of content and campaigns is crucial. The strategist will use these insights to refine marketing processes and optimize outcomes.

• Webinars & Community Engagement: Planning and hosting webinars and virtual events is part of the role. Engaging with the community positions ContentJet as a recognized industry expert.

• Collaboration Across Teams: The strategist will work closely with various departments, including sales, media buyers, and content teams, to align marketing initiatives with broader business goals.

Required Skills

ContentJet is looking for candidates who possess a combination of expertise, creativity, and analytical skills. Here are the qualifications necessary for the role:

• Marketing & Branding Expertise: Candidates should be adept at crafting compelling narratives, establishing brand authority, and driving customer engagement.

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• B2B Marketing Mastery: Experience specifically in B2B marketing is essential. The candidate must have a strong understanding of how to engage businesses and generate demand effectively.

• Strong Copywriting Skills: The ability to produce clear, engaging, and persuasive content is crucial, as the role involves a significant amount of writing.

• Social Media Savvy: Knowledge of current social media trends and strategies for leveraging UGC, video content, and both organic and paid promotion is vital.

• Startup & Growth Mindset: Candidates should thrive in fast-paced environments and have experience executing projects with limited resources.

• Creative & Analytical: A successful candidate will be both a creative thinker and a data-driven marketer who bases decisions on solid performance metrics.

Benefits of Joining ContentJet

ContentJet offers several attractive benefits for applicants considering this position:

• Global Team Environment: Work alongside talented professionals from over 18 countries, providing a rich and diverse work culture.

• Influence in UGC Marketing: Being part of a forward-thinking organization allows the strategist to shape the future of marketing in the UGC space.

• Opportunity for Impact: This position offers the chance to take ownership of key initiatives that directly contribute to the company's growth and success.

• Daily Creativity: Collaborate with a range of creative professionals including content creators, social media experts, and marketing innovators to bring fresh ideas to life.

Conclusion

If you're passionate about leading marketing strategies within a rapidly evolving environment, and you resonate with ContentJet’s mission, don’t hesitate to apply. The role of Marketing Growth Strategist presents a unique opportunity to create a substantial impact on the company’s future while refining your skills in a dynamic team. Apply today and embark on a journey of growth and innovation with ContentJet.

This job offer was originally published on weworkremotely.com