Copywriter

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Company Overview

PublicSquare is an innovative organization committed to fostering a technology-enabled marketplace and payments ecosystem. The company is driven by a mission that promotes values of life, family, and liberty for its consumers and merchants. PublicSquare operates across three main segments: Marketplace, Financial Technology, and Brands. Each segment works to enhance and cultivate an economy that supports American families and small businesses, embodying the values and aspirations of their customers.

Job Position

The position of Copywriter at PublicSquare is a full-time role located in USA. As a key member of the Marketplace division, the Copywriter is responsible for crafting persuasive and engaging copy that resonates with consumers. This role is vital in presenting the company’s merchants and products to customers, ultimately driving marketplace growth alongside enhancing the brand voice across various platforms including websites, social media, and emails.

Responsibilities

The Copywriter will have a diverse set of responsibilities that are crucial for the success of PublicSquare's mission. These responsibilities include but are not limited to:

• Writing compelling copy on schedule for various channels, including website content, email campaigns, blog posts, and social media.

• Engaging with customers to gather insights related to their struggles and aspirations which will guide the creation of resonating messages.

• Performing thorough research on the company’s assortment, enabling the effective communication of quality and bolstering purchase confidence.

• Utilizing advanced AI tools to enhance the overall impact of the copy while aligning with brand standards.

• Analyzing customer data and feedback systematically to optimize content for better conversion and leverage SEO strategies.

• Collaborating with cross-functional teams such as marketing, merchandising, sales, and experience teams, ensuring a cohesive narrative across all customer interaction touchpoints.

• Maintaining established copywriting guidelines to ensure the consistency of the brand voice throughout the organization.

Required Skills

To be considered for the copywriter position at PublicSquare, candidates should possess the following qualifications:

• A minimum of 5 years of experience in copywriting, preferably within direct-to-consumer and eCommerce brands.

• Proficiency in the use of AI, SEO, and analytics tools to enhance writing processes and workflows.

• A strong attention to detail with a good grasp of the nuances of language and context in branding strategy.

• A Bachelor’s degree in Marketing, English, Journalism, or a related field.

• Proven ability to work collaboratively with cross-functional teams such as designers, photographers, and product engineers.

• Exceptional communication skills which enable the balance of creativity with clarity to inspire specific customer actions.

• Excellent time management abilities that support iterative delivery processes and seamless coordination with business partners.

• Familiarity with digital marketing tools and a curious disposition towards embracing new technologies that can enhance content creation and distribution.

Salary and Benefits

While specific salary information is not included, PublicSquare reinforces its commitment to employee well-being and satisfaction through a comprehensive benefits package. The following employee benefits are offered:

• Company-paid Medical, Dental, Vision, and Life Insurance.

• A 401(k) plan that includes company matching contributions.

• A flexible time-off policy allowing for work-life balance.

• Paid holidays and discounts on PublicSquare’s brands.

• Recognition bonuses and ongoing rewards for performance excellence.

Conclusion

In conclusion, this role is an excellent opportunity for a creative professional eager to leverage their talents and play an essential part in PublicSquare’s mission. Candidates driven to serve traditional families and small businesses within a community-centered shopping experience will find this position particularly fulfilling. The Copywriter role at PublicSquare offers not just a chance to engage in impactful work but also to shape a marketplace that celebrates values important to the American ethos.

This job offer was originally published on remotive.com