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The Copywriter position at Ro is a unique opportunity for creative and sharp individuals who have a passion for healthcare and compelling storytelling. As a company, Ro is dedicated to innovating the healthcare industry by providing clear and accessible health information. This position is part of Ro's mission to enhance health communication and support customer engagement through impactful content.
In this role, you'll be responsible for creating clear, engaging copy across a variety of platforms including social media, email, web content, and product descriptions. Here are some of the core duties:
Write insightful and engaging copy that effectively translates complex health topics into easily understandable information for the audience.
Conceptualize and develop ideas collaboratively with various teams to ensure a well-rounded approach to content creation.
Implement Ro’s unique brand voice, ensuring that the copy resonates emotionally while maintaining accuracy and compliance with health standards.
Use data insights to create conversion-focused content that resonates with target audiences and drives engagement.
Care for ongoing collaborations on marketing campaigns, launches, and initiatives alongside cross-functional teams.
Stay updated with digital cultural trends and ensure Ro remains at the forefront creatively.
Partner with the Legal and Medical teams to ensure all content is compliant and trustworthy.
Candidates interested in applying for the Copywriter role should possess the following skills and attributes:
3-4 years of copywriting experience with a preference for those coming from direct-to-consumer or healthcare background.
A diverse portfolio demonstrating versatility and strong writing skills across multiple formats.
Strong passion for creating human-centered, high-impact content while adhering to brand guidelines.
Familiarity with digital platforms, especially emerging ones like TikTok and Instagram.
Robust editing and proofreading skills, showcasing a keen sense for grammar and quality editing.
Excellent multitasking abilities and adaptability to varying priorities and fast-paced environments.
Ability to work collaboratively and across teams while also being a proactive contributor.
A mindset of curiosity, initiative, and having a strong point of view on various topics.
Applicants may stand out if they have experience with performance marketing, engaging in A/B testing, or if they have a sharp eye for trends and creative inspirations beyond traditional channels.
Ro emphasizes a team culture that is creatives-focused. The work atmosphere is designed to foster collaboration and creativity. Ro promotes openness by embracing diverse perspectives, encouraging employees to bring their true selves to work. With a motto like "come as you are," the company nurtures a relaxed yet engaging workplace culture.
Team members are always ready for engaging discussions, whether that includes deeper dives into niche subjects or light-hearted conversations. Ro insists on treating the work seriously but not taking themselves too seriously, encouraging a playful yet productive work environment.
The competitive base salary for the Copywriter position ranges between $81,200 and $108,500. In addition to this salary, Ro offers a comprehensive benefits package:
Full medical, dental, and vision insurance coverage.
Membership with OneMedical.
Healthcare and dependent care flexible spending accounts (FSA).
A 401(k) plan with an employer match.
Flexible paid time off (PTO).
Wellbeing and personal development reimbursements.
Paid parental leave and fertility benefits.
Pet insurance and student loan refinancing options.
Access to virtual resources for mindfulness and fitness.
Ro has embraced a flexible work model that allows employees to work from anywhere in the United States. For employees based in the tri-state area (i.e., New York), there is a requirement to be present at headquarters (HQ) on Tuesdays and Thursdays. For others located elsewhere, there will be opportunities for occasional in-person collaborations throughout the year.
For those seeking a full-time position that combines creativity, collaboration, and a profound purpose in transforming the healthcare landscape, this Copywriter role at Ro represents an ideal opportunity. With the chance to join a vibrant and supportive team while contributing to a significant cause, this position is an inviting prospect for skilled writers in the marketing industry.
This job offer was originally published on remotive.com
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
