CRM marketing manager

Related keywords: marketing manager remote jobemail marketing remote jobcustomer success manager remote job

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Overview

SEARADAR is a startup company in the travel sector, focusing on providing concierge services for yacht rentals in Europe and the UK. The company operates remotely with a team spread across different corners of the world, and its headquarters is situated in Portugal. With a growing client base numbering in the thousands globally, SEARADAR is on a trajectory of continued expansion and growth.

Job Position

The job vacancy is for a CRM Marketing Manager, a pivotal role that demands a skilled individual to manage customer relations and marketing strategies effectively. This position is targeted at candidates who are capable of taking initiatives and leading the charge in enhancing customer engagement through CRM solutions. Candidates will play a critical role in formulating and implementing strategies that foster customer connection and retention.

Responsibilities

The responsibilities of the CRM Marketing Manager will focus on:

• Developing and implementing CRM strategies that facilitate improved engagement with customers.
• Analyzing feedback, conversion rates, and response times to refine marketing tactics and strategies.
• Collaborating with other teams to boost customer experience and growth.
• Crafting hypotheses to test various marketing strategies to ascertain the effectiveness of campaigns.
• Setting up direct communication mechanisms with customers through various channels.
• Taking initiative to develop marketing strategies tailored for international clients and ensuring cultural considerations are factored into communications.
• Creating and managing comprehensive reports that gauge marketing performance.

The role will require an individual who is self-motivated, innovative, and results-driven while maintaining an understanding of customer needs in a global context.

Required Skills

Candidates looking to apply for the CRM Marketing Manager role should possess the following qualifications:

• A minimum of three years of experience in CRM marketing, preferably in the digital marketing sector.
• Proficient in using CDP tools such as Mindbox, Maestro, or ExpertSender.
• Proven experience in omni-channel marketing strategies involving email, messengers, push notifications, and SMS marketing.
• Experience with long-cycle product marketing, ensuring effective implementation of strategies over time.
• Strong analytical skills for examining customer interactions and deriving insights from data analytics.
• Excellent communication skills that enhance customer interactions, ensuring clarity and engagement.

This skill set is essential for managing the diverse challenges that come with marketing in an international setting, particularly for a luxury service provider like SEARADAR.

Salary & Benefits

The compensation for this position has not been explicitly mentioned, but candidates can expect that salaries will be competitive given the sector's standards, especially for companies insisting on a high level of direct engagement with clients. The average ticket value, averaging 5000 euros, suggests that the role's success directly aligns with exerting influence over significant financial transactions.

Additional benefits commonly associated with these types of roles may include opportunities for remote work, flexibility in work hours, and access to various training and development programs tailored to enhance personal and professional growth.

Conclusion

For job seekers looking to join SEARADAR as a CRM Marketing Manager, this opportunity presents an exciting chance to engage with a growing startup in the travel concierge domain. The role not only offers a canvas for innovative marketing strategies but also represents an ideal platform for contributing to the evolution and expansion of services catering to luxury yacht clients in a global market. Candidates who meet the qualifications should consider applying, as their experience can lead to significant career advancement within a dynamic and forward-thinking organization.

This job offer was originally published on himalayas.app