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As the Editor for The Product Manager, your role is pivotal in driving organic traffic growth to the website theproductmanager.com. You will take charge of generating useful SEO-optimized content, working alongside external subject matter experts to develop high-quality articles. The ultimate goal is to establish your site as the premier resource for career development insights, how-to guides, and software reviews.
To thrive in this position, you need to be an audience-first thinker. You recognize that understanding and catering to the audience is synonymous with achieving the business's objectives. Your mission is to champion quality and user helpfulness in every content piece you create, using analytics and data signals to refine and enhance the audience's experience. You act as a guardian for purposeful content, ensuring that everything published serves the publication’s goals effectively. Constantly reviewing Search Engine Results Pages (SERP) allows you to gauge the performance of valuable content and take informed steps to recover lost traffic and maintain high rankings.
As the Editor, you will undertake several crucial tasks:
Create High-Quality Content That Ranks: Your responsibilities include assigning, editing, writing, and publishing expert-driven content designed to captivate readers, secure prominent search rankings, and generate significant traffic around priority topics. The aim is to position your site as a reliable authority in its niche.
Maintain & Maximize Content Performance: Good content is never truly finished. You will need to continually refresh and enhance existing content to keep it relevant and outshine competitors. This involves optimizing content through collaborative SEO testing, driving traffic, and increasing audience subscriptions.
Enhance Content with SME Insights: Your task will involve regularly infusing articles with valuable insights from subject matter experts—such as firsthand experiences, data, opinions, and engaging narratives. You aim to transform ordinarily stiff
This job offer was originally published on remotive.com
March 1, 2025
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