Employer Brand Digital Lead (12 month FTC) (Guildford)

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Job Overview

BAE Systems is seeking an Employer Brand Digital Lead for a 12-month fixed-term contract based in Guildford, Surrey. This role is a part-time opportunity designed for talented professionals looking to excel in managing the company’s digital employer branding efforts. The salary for this position is set at £60,000, which may vary based on the applicant’s experience. BAE Systems emphasizes the development and optimization of owned employer brand channels, utilizing flexible and hybrid working arrangements that can be tailored upon discussion with the recruiter.

Job Responsibilities

The position involves several key responsibilities including:

• Acting as a subject matter expert for developing and maintaining employer brand channels.

• Analyzing industry insights and market trends to improve the digital roadmap.

• Providing specialist insight to influence business units for effective results.

• Leading the delivery and optimization of international employer branding digital journeys to ease candidate interactions.

• Implementing frameworks for consistent, high-quality delivery across different regions.

• Creating engaging content across channels targeted to specific audience segments using organic and paid campaigns.

• Managing day-to-day functions of owned channels, including scheduling and performance measurement via A/B testing.

Required Skills and Experiences

Applicants are expected to possess a range of skills and experiences highly relevant to the role, such as:

• Detailed proficiency in recruitment marketing channels, particularly in managing careers websites and social media.

• Experience with the optimization of digital channels, measuring performance for enhanced return on investment (ROI).

• Technical competencies in strategies for digital channels, focusing on audience segmentation and utilizing content management systems.

• Proven record of managing paid advertising budgets and effective vendor management.

• Strong ability to manage vendors, including relationship governance, and ensuring accountability with digital agencies.

Benefits

BAE Systems offers a variety of benefits which enhance the overall employment experience, including:

• A competitive pension scheme.
• Potential for participation in employee share plans.
• An extensive range of flexible health and wellbeing benefits, such as a green car scheme and private health plans.
• Opportunity for annual incentives based on performance.

The Employer Brand Team's Structure

This contract role is integral to the Head Office Total Talent Centre of Excellence within Group HR. It reports directly to the Head of Employer Brand and Recruitment Marketing. As part of this team, the individual will play a significant role in shaping the company's digital presence through collaboration with senior stakeholders, including directors of digital marketing and strategic communications.

The successful candidate will find themselves managing critical projects related to the international careers website as well as maintaining timelines and budgets. They will use personalisation strategies to effectively engage vital talent audiences, ensuring a robust digital attraction strategy.

Diversity and Inclusion

BAE Systems is committed to creating an inclusive workplace that values diversity. The company encourages applicants from all backgrounds and invites individuals who may require reasonable adjustments during the recruitment process, especially those with disabilities or health conditions. This commitment to inclusivity aims to ensure fair opportunities for everyone.

Security Considerations

It is important to note that many positions within BAE Systems are subject to security and export control restrictions. Applicants must meet specific residency requirements, typically necessitating 5 to 10 years of continuous residency in the UK for meaningful security vetting checks. All applicants must achieve at minimum the Baseline Personnel Security Standard and some roles may call for higher levels of National Security Vetting.

Application Process

The closing date for applications is set for the 27th of February, 2026. BAE Systems reserves the right to close the vacancy early if the acceptable number of applications is received. Therefore, it is advisable to submit applications as early as possible to avoid missing out on this exciting opportunity. This role promises impactful responsibilities and the chance to make a significant difference in a respected organization.

This job offer was originally published on jooble.com