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The AVA Foundation is on a mission to build a decentralized and self-sufficient blockchain-based loyalty ecosystem. At the core of this ecosystem lies the AVA token, which serves as the native token of Travala, the leading crypto-native travel booking service backed by Binance. The AVA token allows access to the AVA Smart Program on Travala, offering travelers benefits like crypto rewards and discounts, effectively moving loyalty programs into the web3 era.
The Head of Growth position is critical to achieving strategic and tactical goals that drive user acquisition, engagement, and retention. The ideal candidate is someone who not only possesses a deep understanding of web3 ecosystems but also employs a data-driven approach to growth and has a passion for partnership management and community interaction.
The role is fully remote, and the chosen candidate must display a culture of proactivity, excellent project management skills, and the ability to collaborate effectively with other contributors. The responsibilities are diverse and divided into key areas:
Growth Strategy Development: This involves defining and refining a scalable growth strategy to fuel user acquisition, engagement, and retention across AVA's product suite. The candidate must develop growth models and KPIs suited for web3 dynamics and identify growth levers through experimentation.
Partnerships & Business Development: Core to driving growth is the ability to develop and maintain strategic partnerships that expand product reach. This aspect includes designing marketing campaigns with web3 projects that leverage cross-marketing strategies and analyzing market trends to scout collaboration opportunities.
Data-Driven Growth: Candidates will lead data analysis efforts to unravel new opportunities and evaluate their effectiveness. Understanding user behavior and growth drivers through meticulous analysis is paramount, along with the regular reporting of insights to stakeholders.
Community Building & Engagement: A significant responsibility will be to drive community growth strategies that attract and engage users while enhancing the company's brand presence. The Head of Growth will also foster community involvement and may be the face of the AVA Foundation through various media engagements.
Product-Led Growth: The candidate will also pitch new initiatives for the AVA Smart Program and work with the product team to enhance the user journey, ensuring alignment with market trends and user needs.
A successful candidate for this role will possess a variety of skills and qualifications, including but not limited to:
The role provides a competitive remuneration package alongside several attractive benefits:
In summary, the Head of Growth role at AVA Foundation offers a unique opportunity to innovate within the web3 space, engage with a community-driven project, and play a vital role in redefining loyalty programs using blockchain technology. This position is ideal for seasoned professionals who are adept in growth strategy and community engagement while sharing a vested interest in the evolving landscape of decentralized ecosystems.
This job offer was originally published on remoteOK.com
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
