King Edward First: Creative Lead, Paid Social

Job Overview

King Edward First is looking for a Creative Lead specializing in Paid Social to join their team. This role includes leading creative strategy and account management for a diverse portfolio of paid social accounts, primarily focusing on platforms like Meta and TikTok. As they serve both business-to-consumer (B2C) and business-to-business (B2B) clients, the candidate must demonstrate strengths in both domains. This is a part-time remote position that allows for flexible working arrangements from anywhere in the world.

Key Responsibilities

As the Creative Lead, the successful candidate will be responsible for several important tasks, including:

Owning the creative strategy from the initial ideal customer profile (ICP) research through brief iterations.
Leading client relationships for most accounts, ensuring clear communication and understanding of objectives.
Managing vendor production effectively, which includes collaborating with designers, video editors, and voice talent.
Translating performance metrics from Meta and TikTok into client-facing narratives that illustrate results creatively and compellingly.
Building scalable creative systems that enhance productivity and ensure quality output.

The role also involves collaborating with a paid social media buyer, who handles campaign optimization and execution. While oversight on the platform is not required, engaging in discussions about performance metrics is essential. The Creative Lead will report directly to the founder.

Expectations from Candidates

King Edward First has certain expectations for candidates applying for this role:

The candidate should operate autonomously, capable of identifying problems and presenting solutions without necessitating constant supervision.
Candidates must uphold high quality standards and rectify their own mistakes before they impact clients negatively.
The applicant should feel comfortable making decisions and holding their own in client meetings as the leading voice in discussions.

Desired Skills and Qualifications

To stand out for this role, candidates should possess a mixture of the following skills and qualifications:

A proven track record of producing US-targeted paid social creative that has shown effectiveness across both B2C and B2B campaigns.
Fluency in US English; since the majority of their clients are US-based, it is crucial that the communication aligns well with the target audience.
Experience in client management, having owned creative processes from beginning to end without merely executing tasks under another individual's direction.
Familiarity with vendor production, such as creating detailed briefs, providing constructive feedback, and managing the delivery of final assets.
AI proficiency in daily workflows, keeping pace with current trends and technological advancements.
A working knowledge of Meta and TikTok mechanics, allowing for informed discussions about optimization and strategies.

Compensation Details

The initial hourly pay range offered for this role is between $50 to $80, commensurate with experience. This leads to a potential monthly income of approximately $2,500 to $4,000 as the scope and hours adjust according to the growing workload. The intent behind hiring for this position is to establish a long-term relationship, allowing for future adjustments to hours and responsibilities. As both the company and client's needs expand, there are opportunities for bonuses tied to client retention and growth and a potential transition to a full-time position based on mutual fit and interest.

Application Process

Candidates interested in applying must ensure that they are well-prepared to meet the outlined expectations and showcase their relevant experience. Please follow application protocols as directed by King Edward First.

Through this role, candidates will gain the opportunity to evolve alongside an innovative team, engage with dynamic campaigns, and contribute to creative strategies that yield tangible results in the competitive world of paid social media. This is an ideal fitting position for individuals looking to further their careers in marketing and creative leadership within a supportive and growth-oriented environment.

This job offer was originally published on weworkremotely.com