Launch Potato: Lead Analytics Manager

Related keywords: remote job ohiodata analytics remote jobdigital marketing remote job

Overview

Launch Potato, a leading digital media company based in Cleveland, Ohio, is seeking a Lead Analytics Manager to join their remote team. The company has achieved significant growth, reaching over 30 million monthly visitors through brands like FinanceBuzz, All About Cookies, and OnlyInYourState. They prioritize a performance-driven culture and a commitment to creating a diverse and inclusive work environment.

Company Culture

The culture at Launch Potato focuses on speed, ownership, and measurable impact, which encourages employees to accelerate their careers. The team spans over 15 countries, providing an opportunity to work collaboratively with global experts. As a company, they value diversity, equity, and inclusion, ensuring that all employees are treated fairly, regardless of their background.

Position Details

The Lead Analytics Manager will play a critical role in delivering actionable business intelligence and strategic insights to drive revenue and margin growth across Launch Potato’s digital properties. The role requires a proactive approach to identify opportunities for improvement and efficiency within the analytics landscape.

Salary

The base salary for this position ranges from $120,000 to $150,000 per year. This compensation package reflects market rates and may vary based on individual experience and performance. Additionally, employees are eligible for a profit-sharing bonus and competitive benefits. Salary growth is tied to personal and company performance instead of standard annual adjustments for the cost of living.

Required Skills

Candidates interested in applying for this position should possess a robust set of skills, including:

• Expertise in Business Intelligence (BI), analytics, or marketing/data science roles, particularly with digital marketing exposure.
• Familiarity with analytics tools such as Google Analytics, and proficiency in SQL and Looker.
• Strong communication skills to effectively convey complex data findings to both technical and non-technical stakeholders.
• A solid business acumen to connect insights to actionable outcomes.
• Proven capability in data visualization and understanding of data structures and models.

Experience Requirements

A minimum of five years of experience in business intelligence or analytics within the digital media or performance marketing sectors is mandatory. This experience should encompass both technical skills and an understanding of business processes to relate data insights to organizational goals.

Key Responsibilities

The Lead Analytics Manager's main responsibilities include:

• Developing and standardizing stakeholder-facing dashboards in Looker with precise definitions and metrics, achieving metrics alignment within the first 60 days.
• Identifying and resolving inconsistencies or discrepancies in reporting logic within a 90-day timeline.
• Collaborating with FP&A (Financial Planning & Analysis) and product teams to ensure synchronization between financial and operational data by the end of Q2.
• Conducting strategic analyses and presenting clear business recommendations on a monthly basis.
• Innovating and enhancing core analytics structures to promote scalable self-service analytics capabilities.

Expected Outcomes

Candidates will be expected to:

• Drive revenue and margin growth through strategic insights and improved analytics practices.
• Maintain data integrity, challenge assumptions, and ensure accuracy in reporting.
• Form partnerships across various teams, including product, media, and finance, to foster collaboration and effective problem-solving.

Competencies

The successful candidate should exhibit:

• Analytical Rigor: The ability to seek data accuracy and explore underlying challenges.
• Ownership: A commitment to deliver timely insights and proactively address issues or gaps.
• Collaboration: The initiative to build strong relations across teams.

Application Process

Interested candidates who meet the qualifications are encouraged to apply. Since Launch Potato emphasizes a diverse culture, candidates from all backgrounds are welcomed to submit their applications. The company values commitment to inclusion and equity, making it an attractive option for professionals looking to contribute to a forward-thinking organization.

Conclusion

The Lead Analytics Manager position at Launch Potato is a unique opportunity for professionals seeking to make an impact in the digital media landscape. With a competitive salary and the ability to work within a performance-driven culture, this role is ideal for those who thrive in dynamic team environments and are eager to harness analytics to drive business success.

This job offer was originally published on weworkremotely.com