LooseGrip: Paid Media Specialist

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Introduction

LooseGrip, a marketing company headquartered in New York, is currently hiring for the position of Paid Media Specialist. The company focuses on leveraging marketing to create measurable growth for its clients, turning data into engaging stories and impactful marketing strategies since 2009. This role is ideal for someone who is both analytical and creative, seeking to work in a flexible yet impactful capacity.

Job Overview

The Paid Media Specialist position is a contract role that offers a salary range of $3,500 - $5,000 USD per month. The position can be performed remotely, although there is a strong preference for candidates willing to operate within the US East Coast time zone (GMT-4). Full or part-time work is available, with expectations set around 20-40 hours per week, based on candidate availability and performance.

Key Responsibilities

Individuals in this role will be expected to:

• Own the platforms: Plan, launch, and optimize paid media campaigns across platforms such as LinkedIn, Google, and Meta.
• Chase performance: Monitor campaign results closely and make data-driven optimizations weekly to enhance ROI.
• Tell the story: Translate complex metrics into clear reports and presentations that can be easily understood by clients and the internal team.
• Shape the funnel: Assist in crafting effective marketing funnels and strategies that genuinely convert visitors into clients.
• Be the expert: Provide insights and recommendations during client calls without stepping into an account management role.
• Bring ideas to life: Help create visually appealing strategy decks and campaign visuals using Google Slides.
• Stay curious: Keep up-to-date with the latest tools and trends in the industry to continuously improve strategies.

Required Skills

To be considered for this position, candidates should possess:

• Proven experience in running paid media campaigns across major platforms like LinkedIn Ads, Google Ads, and Facebook Ads.
• A strong analytical mindset that includes proficiency with KPIs, metrics, and dashboards to drive decisions.
• Excellent communication skills in English, with the ability to distill complex results into understandable insights.
• A confident approach to creating polished presentations showcasing strategies and campaign performance.
• High levels of detail orientation and organizational skills, needed to manage multiple accounts and varying priorities effectively.
• Bonus points for experience in designing successful funnel strategies.

Ideal Candidate Profile

The perfect candidate for the Paid Media Specialist role at LooseGrip will be:

• A strategic thinker comfortable working both at a high-level overview and attention to detail.
• A relentless learner, who continuously tests and tweaks strategies for improvement.
• A natural translator, capable of transforming complex ideas into actionable insights for clients.
• A team player who thrives in collaborative environments, believing that the best work arises from teamwork.

Growth and Opportunities

LooseGrip emphasizes the potential for personal and professional growth in the role. There is a clear pathway to evolve into a full-time position as responsibilities and client needs increase. This makes the role appealing to job-seekers looking not just for a contract job but also for long-term opportunities in a dynamic and growth-oriented environment.

Conclusion

In summary, the Paid Media Specialist position at LooseGrip is designed for creatively analytical marketers keen to exploit their skills within a collaborative team. With a competitive salary and a flexible work environment, this role presents a fantastic opportunity for professionals looking to excel in the field of paid media marketing.

This job offer was originally published on weworkremotely.com