Marketing Content Writer

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Overview of Chartbeat and the Marketing Content Writer Position

Chartbeat, in collaboration with Tubular and Lineup, aims to enhance audience engagement and revenue generation for content creators across a global platform. With a mission to connect media brands to their audiences using data and insights, Chartbeat serves a diverse clientele, including prominent organizations such as The New York Times, BBC, and ESPN.

As a Marketing Content Writer, you will be a crucial part of Chartbeat’s marketing efforts, focusing on developing various types of content that effectively communicate the value of the company's solutions within the media industry. This position reports directly to the Director of Content Marketing and emphasizes the importance of maintaining a work-life balance while being part of a diverse team dedicated to innovative storytelling and strategic content production.

Key Responsibilities

The role of a Marketing Content Writer encompasses several key responsibilities designed to ensure impactful content strategy execution.

1. Content Strategy Execution:

  • Collaborate with content leadership to implement strategies that align with business objectives and the needs of the target audience.
  • Create high-quality content assets, which include blog posts, whitepapers, case studies, web pages, newsletters, and more.
  • Ensure all content reflects the brand's voice while driving engagement and supporting lead generation initiatives.
  • Analyze metrics related to content performance to derive insights for optimizing strategies.

2. Multi-Platform Content Creation:

  • Produce versatile content that clearly communicates the company's value propositions across web-based platforms, social media, and email campaigns.
  • Utilize storytelling techniques to craft engaging narratives that demonstrate the impact of Chartbeat’s analytics tools.
  • Work collaboratively across departments to ensure cohesive messaging across all content outlets.

3. Audience Understanding:

  • Develop a profound understanding of Chartbeat and Tubular’s audience, incorporating behaviors, interests, and challenges in the media sector.
  • Utilize data insights to create tailored content that meets audience needs and strengthens brand loyalty.
  • Stay updated on industry trends to ensure content remains current and impactful.

Required Qualifications

To be a successful applicant for the Marketing Content Writer role, candidates should demonstrate the following qualifications:



  • A Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
  • A minimum of 3 years of relevant experience in content creation, particularly in a SaaS or technology context focusing on B2B marketing.
  • Strong writing and storytelling abilities, with a proven record of producing engaging content across various formats.
  • Familiarity with content management, marketing automation tools, and data analysis platforms.
  • Knowledge of SEO best practices and experience in enhancing content for visibility.
  • Proven project management skills, with the capacity to juggle multiple projects effectively.
  • Ability to work both independently and as part of a team, with a strong grasp of the media landscape and trends.

Compensation and Benefits

Chartbeat is committed to providing a competitive compensation package that acknowledges the contributions of its employees. The financial range for this position is between $60,000 and $75,000. Additional benefits include:

  • Comprehensive health coverage including dental and vision insurance.
  • 401K retirement plan with company matching contributions.
  • Generous paid parental leave policy.
  • Flexible work hours and unlimited paid time off (PTO).
  • Wellness programs, learning stipends, and reimbursements for co-working spaces.
  • A commitment to diversity, equity, and inclusion in all hiring practices, ensuring a workplace where all individuals can express their authentic selves.

Conclusion

The Marketing Content Writer position at Chartbeat is a fantastic opportunity for individuals passionate about creating compelling content that resonates with audiences in the media sector. Candidates looking to combine creative content strategies with data-driven insights should seriously consider applying for this role. With strong support for employee well-being, a dynamic team environment, and an attractive compensation package, Chartbeat stands as an ideal employer for individuals seeking growth in a significantly impactful industry.



This job offer was originally published on remotive.com

Chartbeatinc

USA

Copywriting

Full-time

January 25, 2025

16 views

4 clicks on Apply Now

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