Marketing Executive/Senior Executive

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Overview

TAMI, a rapidly growing Vertical SaaS platform based in London, is seeking a Senior Marketing Executive to join their dynamic team. This opportunity allows for immediate start and offers a full-time contract with a hybrid work setup of 4 days in the office and one day working from home. The position reports directly to the Marketing Manager and is aimed at driving demand generation through various marketing strategies. TAMI prides itself on its innovative solutions catered to Sales, Marketing, and RevOps teams, providing them with essential tools such as market intelligence and sales enablement resources.

Company Background

TAMI operates with a small but efficient team of 10, with plans to expand to 12 members. The company has a solid financial footing with a reported £2M ARR and aims to achieve profitability by the end of the current year. Their product suite includes vital offerings such as lead generation, CRM enrichment, and market research, and they currently lean heavily on outbound strategies, seeking to balance this with inbound marketing approaches.

Job Role

As a Senior Marketing Executive, you will be an integral part of the marketing team, responsible for executing campaigns that drive pipeline generation and enhance brand visibility. You will closely work with the Marketing Manager, Shree, fostering a collaborative work environment to leverage the various strengths of the team.

Responsibilities Include:

• Planning and executing multi-channel campaigns including webinars, emails, and paid advertising.
• Managing campaigns from their creative inception through to post-campaign analysis.
• Creating marketing assets using Adobe Suite applications such as Photoshop and Illustrator.
• Running email marketing programs using ActiveCampaign.
• Collaborating effectively with Sales, Product, and Customer Success teams to align messaging and target audience effectively.
• Playing a significant role in transitioning the marketing strategy toward a more inbound approach.

Requirements

To be considered for this role, candidates should meet the following qualifications:

• A minimum of 2-3 years of experience in B2B SaaS marketing.
• Ability to commute to London office four days a week, or be London-based.
• Strong ability in executing campaigns across digital platforms including email, LinkedIn, and Google Ads.
• Proficiency with Adobe tools such as Photoshop and Illustrator.
• Exceptional copywriting skills, coupled with creativity and a keen attention to detail.
• An aptitude for working in a fast-paced and demanding launch environment.
• Bonus qualifications include experience with WordPress, conducting SEO research, and creating blog content.

Working Environment

The role offers a hybrid working setup which provides flexibility to the working schedule while still engaging with the team physically in the office. The position allows for the opportunity to take ownership of campaigns while benefiting from a clear onboarding process, weekly KPIs, and the chance to make a visible impact within a specialized marketing team.

This job opportunity is especially suitable for individuals who thrive in agile environments and who are passionate about making a difference in a flourishing SaaS company. Candidates who are keen on taking ownership of their projects and experimenting with new ideas will find this role fulfilling and rewarding. As TAMI transitions towards a more inbound marketing approach, this position also promises to be dynamic and impactful as you help shape the strategic direction of marketing initiatives.

This job offer was originally published on jooble.com