Marketing Manager SalesForce Community Cloud

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Overview

Veeva Systems is a renowned mission-driven organization that pioneers in the industry cloud sector, particularly within life sciences. The company focuses on expediting the process of bringing therapies to patients. Established as a public benefit corporation (PBC) in 2021, Veeva is legally committed to balancing the interests of its major stakeholders: customers, employees, society, and investors.

Position

The organization is currently looking to fill the role of a Director of Marketing Programs/Field Marketing. This position allows the chosen candidate to make a substantial impact across a variety of areas within the organization. Key responsibilities include overseeing communications, demand generation, digital events, and digital marketing strategies. The successful candidate will own the integrated marketing strategy and work closely with cross-functional teams to meet specific objectives and themes.

Responsibilities

The role entails several crucial responsibilities:

• Creating integrated marketing programs and communications that resonate with the interests and needs of key target buyers and influencers.
• Generating awareness and educating key contacts within target accounts to drive more pipeline and accelerate sales opportunities.
• Designing and executing Account-Based Marketing (ABM) initiatives aimed at targeted accounts.
• Identifying opportunities to improve program effectiveness through enhanced audience segmentation and innovative marketing techniques.
• Collaborating with various teams, including Sales, Sales Enablement, Strategy, Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Operations, to ensure seamless orchestration and effectiveness of marketing programs.
• Maintaining a complete and accurate database of accounts and contacts.

Required Skills

Candidates applying for this position should possess the following essential skills and qualifications:

• 10+ years of experience in enterprise software marketing.
• Exceptional communication, writing, and organizational skills.
• Proficiency in using Microsoft Office tools such as Word, PowerPoint, and Excel.
• Self-directed and capable of managing multiple projects simultaneously under tight deadlines.
• Familiarity with social media tools for content delivery, mainly via LinkedIn and Twitter.
• A working knowledge of Salesforce and experience with marketing automation platforms like Pardot.
• Previous experience in administration, project coordination, and marketing operations, preferably within a high growth software or technology company.

Compensation and Benefits

Although specific salary details were not disclosed, it is noted that the information has been provided to comply with local regulations. The salary range represents a potential base salary for this role. Possible additional compensation may include a variable bonus and/or stock bonus. Furthermore, the position comes with several benefits, including:

• Medical, dental, vision, and basic life insurance.
• Flexible Paid Time Off (PTO) and company-paid holidays.
• Retirement programs.

Company Culture and Values

Veeva Systems prides itself on its flexible work environment, recognizing the importance of allowing employees to thrive in an environment that suits them best, whether from home or in the office. The organization is dedicated to transforming the life sciences industry and committed to making a positive impact not only on its customers but also on its employees and the wider community.

Application Process

Veeva Systems values diversity and encourages all qualified applicants to apply without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or other protected characteristics. The company is open to providing assistance or accommodations during the application or recruitment process, ensuring an inclusive hiring environment. Candidates in need of assistance are encouraged to reach out via email for accommodations.

Conclusion

For job seekers interested in a dynamic role that combines marketing expertise with a commitment to making a positive difference in the life sciences sector, the Marketing Manager position at Veeva Systems offers an outstanding opportunity. The role not only encourages a balance between professional and personal life through its flexible working options but also allows for significant contributions to various impactful projects. With a well-rounded benefits package and a truly mission-driven company culture, Veeva stands as an attractive option in the job market.

This job offer was originally published on jooble.com