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The job opening at Factorial seeks a Partner Marketing Mid for the DACH (Germany, Austria, Switzerland) region. The role is vital as it merges marketing efforts with the company's partnerships to stimulate growth through effective demand generation strategies. The emphasis in this position is on developing and executing comprehensive marketing strategies that not only uplift Factorial's partners but also bolster the company’s success in an increasingly competitive landscape.
The Partner Marketeer will be tasked with virtually every facet of demand generation planning. Here's a breakdown of the responsibilities:
End-to-end Demand Generation: This involves coordinating all plans with partners to effectively drive engagement through both online and offline methods. Activities include lead generation, inbound marketing, outbound efforts, and orchestrating brands’ visibility through events, webinars, and collaborative promotions.
Performance Reporting: It’s crucial for the individual in this role to report on pipeline performance, encompassing metrics such as demos, conversions, and revenues. This requires maintaining clear visibility on the impact of the partner marketing strategies executed.
Go-To-Market Strategies: The ability to lead and execute GTM strategies for partners across the DACH region is emphasized. This also entails identifying fresh initiatives aimed to broaden reach via partnerships and impactful campaigns.
Compelling Marketing Materials: Creating—and consistently delivering—high-quality marketing resources to support partner success is imperative.
To be successful as a Partner Marketeer, candidates are expected to possess a distinct mix of skills:
Language Proficiency: A native German speaker with excellent English communication skills is essential, and proficiency in additional languages is a plus.
Digital Marketing Experience: Candidates should have a background in Digital Marketing, especially within the B2B sector, and ideally, tech/SaaS companies. The role requires individuals who can develop and implement demand generation plans effectively.
Sales Collaboration: Comfort and capability in aligning marketing with sales objectives is essential. The candidate needs to understand sales goals and can work closely with sales teams to ensure that marketing efforts translate into expected revenue results.
Partner Management: Experience working with various stakeholders, including partners and agencies, is crucial for this position.
Data-Driven Mindset: The ability to utilize data analytics to optimize campaigns, track performance, and find new opportunities is fundamental.
Clear Communication: Effective communication skills are essential in driving alignment and execution among partners, stakeholders, and internal team members.
The ideal candidate for this position at Factorial will embody a mix of strategic thinking and tactical execution. Important traits include:
Ownership and Teamwork: Demonstrating a strong sense of ownership while still being a team player is crucial. The role encompasses balancing independence with effective collaboration.
Organized and Proactive: Being organized, proactive, and a problem-solver who can turn challenges into growth opportunities is desirable.
Humble and Collaborative: The company values a curious and inclusive approach, focused less on ‘pushing marketing’ and more on genuinely enabling partner success.
Continuous Learner: It is vital for candidates to be committed to personal growth and adapting within a rapidly advancing company environment.
Factorial is pioneering innovative business management software, tailored for companies of all sizes. With a mission to centralize various key workflows such as HR, finance, and operations, the platform aims to relieve teams from tedious manual processes, enhancing productivity towards more substantial tasks like team leadership and growth.
With over 1,200 employees operating in seven markets, Factorial supports over 700,000 users, cementing its standing as one of Europe's most rapidly growing SaaS firms. The company’s base is in Barcelona, implying a vibrant work culture embracing bold goals, radical ownership, and collaborative spirits.
For job seekers eyeing the marketing field in Germany, the Partner Marketing Mid position at Factorial presents a compelling opportunity. If you possess a strong foundation in digital marketing and are eager to make a significant contribution to both partner success and the company's growth trajectory, this role could be a fantastic fit. The dedication to diversity and inclusion is a commitment by Factorial, making it an appealing employer for candidates from all backgrounds.
This job offer was originally published on jobicy.com
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
