Related keywords: marketing manager remote jobcustomer success manager remote jobremote job product manager
The role of Product Marketing Manager at saas.group is designed for an individual who is eager to take charge of how new features and product capabilities are introduced and embraced in the market. This position holds a significant responsibility in ensuring that product launches are clear and effective for the targeted audiences, including existing customers and new prospects. The selected candidate will work closely with the Head of Marketing, Product, Sales, and Customer Success teams to determine when and how features will be introduced to the market as well as how success will be measured.
In the first 3-6 months, the new Product Marketing Manager is expected to:
Audit existing product messaging and positioning in collaboration with the Head of Marketing and Product. This includes identifying gaps, inconsistencies, and opportunities for improvement.
Define and document clear positioning, core messages, and value propositions that can be repurposed throughout various departments including marketing, sales, and customer communications.
Support the planning and execution of upcoming feature launches. This encompasses crafting launch messaging, internal enablement, and customer-facing communications.
Refresh and enhance sales enablement assets such as presentations, one-pagers, and FAQs to better facilitate pipeline progression and conversion rates.
The responsibilities associated with this role involve a close partnership with the Head of Marketing to shape product positioning and value propositions. Some of the key tasks include:
Translating complex product capabilities into clear, customer-facing narratives.
Ensuring messaging consistency across various departments, including marketing, sales, and customer success.
Leading go-to-market planning for product launches and other significant initiatives.
Owning sales enablement messaging and materials, such as pitch decks and one-pagers.
Providing valuable market, customer, and competitive insights to inform go-to-market strategies and demand generation programs.
The candidate must possess at least 3 years of experience working in product marketing or a closely related field, particularly within a SaaS environment. Specific skills and experiences required for this position include:
Demonstrated experience in supporting or leading end-to-end product or feature launches within a SaaS business, covering positioning, messaging, and internal enablement.
Proven ability to coordinate launch messaging across various teams and channels, ensuring each department's efforts are aligned for effective execution and user adoption.
A knack for understanding technical products and translating their functionalities into effective marketing language.
Comfort in working independently while still forming strong partnerships with senior marketing leadership.
The ability to communicate customer value effectively across different personas and stages.
Working at saas.group, employees enjoy a completely remote working environment—they can work from wherever they would like and whenever they choose, with the expectation of being available ±2-3 hours of GMT for collaborative efforts. Familiar benefits include:
Minimum Bureaucracy: With a focus on efficiency, saas.group aims to minimize red tape and time spent in meetings.
Community Focus: The company fosters a small and friendly team atmosphere, promoting collaboration and enjoyment.
Flexible Time Off: Employees are encouraged to take necessary time off to recharge.
Saas.group has positioned itself as a key player in the Software-as-a-Service (SaaS) sector since its establishment in 2017. By acquiring small software companies and enhancing their performance, saas.group aims to unlock the potential of these ventures. The company boasts nearly 350+ remote employees from over 50+ countries, emphasizing a global work culture. They are recognized for growing 23 distinct brands under their umbrella, aiming to drive innovation and collaboration within the SaaS landscape.
Saas.group wants potential candidates to see themselves not just as job applicants, but as essential contributors to an ongoing journey toward building the largest platform of independent SaaS companies.
With a commitment to diversity and inclusion, saas.group is an Equal Opportunity Employer and actively encourages individuals from various backgrounds to apply, even if they do not meet every listed qualification. The diversity of perspectives is considered a valuable asset to their team.
Following their company on LinkedIn is recommended to stay updated about job openings, podcasts, and internal happenings.
This opportunity not only offers a job but also invites individuals to be part of an exciting venture in the SaaS world, promising innovation and collaboration in a remote setting.
This job offer was originally published on himalayas.app
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
