Salesflow is a fast-growing SaaS company headquartered in London that is dedicated to revolutionizing outreach and lead generation for businesses. With a dynamic and innovative approach, Salesflow is positioned at the forefront of the marketing technology industry, providing their clients with tools and methodologies to enhance their marketing strategies. The company is looking to expand its team by hiring a Marketing Executive, a role that promises hands-on experience in the SaaS environment.
Role of the Marketing Executive
As a Marketing Executive at Salesflow, the selected candidate will play a critical role in implementing and driving marketing strategies across various channels. This position isn’t just about theory—it's a hands-on opportunity where the executive will actively engage in tasks related to content creation, social media management, email marketing, and search engine optimization (SEO). The company seeks an individual who possesses a creative flair and is eager to contribute to high-impact projects.
Key Responsibilities
The Marketing Executive will have a variety of responsibilities that may include:
Content Creation & Research
Conducting diligent research to stay informed about industry trends, competitors, and customer challenges to produce engaging content.
Developing actionable, step-by-step guides and strategies to enhance outreach and lead generation processes.
Writing and editing diverse content types, including blogs, case studies, emails, and social media posts.
Managing and scheduling blog content, familiarity with platforms like Webflow or WordPress is advantageous.
Repurposing existing content for different formats and platforms, such as ebooks, video scripts, and guides.
Content Distribution & SEO
Overseeing the scheduling of content across social media platforms and emails.
Maintaining an active social media presence on sites like LinkedIn, Instagram, Twitter, and TikTok.
Optimizing content to increase organic reach via effective SEO strategies.
Email Marketing Support
Assisting in the conceptualization and implementation of email campaigns aimed at promotion, onboarding, and re-engagement.
Evaluating the performance of email campaigns and proposing data-driven improvements.
Social Media Management
Helping manage the company's social media accounts through scheduling content, engaging with audiences, and monitoring engagement levels.
Keeping abreast of industry trends to continuously contribute fresh content ideas.
Marketing Analytics & Reporting
Tracking and analyzing metrics across campaigns and platforms to gauge effectiveness.
Generating insightful reports that inform the company's marketing strategy.
Collaboration & Teamwork
Working closely with the Marketing Manager and cross-functional teams to execute marketing campaigns effectively.
Staying updated on the latest SaaS marketing trends and sharing newfound ideas with the team.
Required Skills and Qualifications
Salesflow is looking for candidates with the following qualifications:
Ability to work from 9 am to 5:30 pm GMT.
1-2 years of experience in marketing or sales, particularly within the fields of SaaS, outreach, or lead generation.
Strong writing and communication skills are essential.
Familiarity with essential SaaS marketing metrics such as Customer Acquisition Cost (CAC), Customer Lifetime Value (LTV), and conversion rates.
Experience with tools like HubSpot, Google Analytics, or Buffer is preferred.
Basic knowledge in SEO and email marketing is advantageous.
Self-motivated and proactive in taking initiative and completing tasks.
Collaborative attitude and the ability to contribute innovatively to team endeavors.
A strong willingness to learn and grow in the marketing field.
Bonus Points may be granted for candidates with:
Experience in ghostwriting.
Experience working with design agencies.
Salary and Benefits
The salary range for the Marketing Executive position is competitive, between $27,000 and $32,000. In addition to this salary, employees can expect:
Paid holidays in addition to 8 bank holidays.
Opportunities to work remotely, allowing flexibility to work from anywhere.
Career growth opportunities within the organization.
A fun and collaborative remote-friendly work environment.
A chance to engage in professional growth through access to diverse marketing resources and learning opportunities.
An impact-driven role where one’s contributions directly influence the marketing team’s success.
Conclusion
This role offers an excellent opportunity for anyone looking to deepen their experience in digital marketing within a thriving SaaS company. With its unique approach towards marketing and emphasis on creative contributions, Salesflow provides an ideal culture for those eager to advance their career within the tech industry.
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.