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BM Digital is seeking a Senior Cold Outbound Specialist to join their Influencer Marketing Department. This role is pivotal in the technical management and execution of extensive cold outreach campaigns, targeting an impressive range of 10,000 to 20,000 emails daily. The company prides itself on being a tech-enabled growth firm that aids high-growth brands in scaling their operations profitably and accurately.
BM Digital has carved a niche for itself as a firm that combines full-service performance marketing with cutting-edge technology. The company operates a robust creator marketplace, adeptly managing over 80,000 influencer partnerships monthly. They leverage an AI-powered platform to optimize various functions like discovery, outreach, and whitelisting. Furthermore, they deploy proven methodologies in influencer marketing, paid media, performance-driven creative strategies, and Conversion Rate Optimization (CRO).
With a team comprising more than 70 growth operators, analysts, and creatives, BM Digital efficiently manages upwards of $200 million in annual media spending. The firm's client roster includes over 100 high-growth Direct-To-Consumer (DTC) brands spanning beauty, wellness, lifestyle, and health sectors. BM Digital strives to stand out from traditional agencies by positioning itself as a scalable growth platform that guarantees performance while nurturing a work culture meant for high achievers.
The Senior Cold Outbound Specialist will be responsible for various critical functions:
Monitor and Optimize Email Deliverability: Track open, click, and reply rates to fine-tune campaigns.
Management of Multiple Domains and Inboxes: Warm-up and oversee sending infrastructures.
Troubleshoots Deliverability Issues: Identify problems like spam flags and blacklists affecting email performance.
Cross-Platform Usage: Engage with numerous email platforms including Smartlead, Quickmail, Instantly, HubSpot, Klaviyo, and Salesforce.
Integrate Tools: Evaluate and potentially incorporate AI or automation tools that can enhance outreach efficiency significantly.
Support Internal Teams: Provide assistance with campaign diagnostics and performance reporting, ensuring thorough evaluation throughout.
The ideal candidate for this position should possess:
3+ Years of Experience: Primarily in email marketing, focusing on cold outbound efforts.
Track Record: A demonstrated history of managing large-scale email campaigns, especially within the daily reach of 10,000-20,000 emails.
Technical Knowledge: Advanced expertise in email infrastructure, domain warming, and DNS configuration.
Skills in Analytical Tasks: Proficient in troubleshooting and optimizing email metrics, leveraging analytics to drive improvements.
Familiarity with Platforms: Experience using a diverse range of email platforms, ensuring versatility in the role.
Understanding of Advanced Systems: Knowledge of inbox rotation, subdomains, and reply routing systems.
AI and Automation: A solid grasp of AI-driven tools and automation workflows designed for improved outreach and deliverability.
Personal Traits: Self-motivated, detail-oriented individuals who can operate independently will thrive in this role.
The compensation range for the Senior Cold Outbound Specialist position is set between $1,000 and $1,300 USD per month. It is important to note that this is a contract role, meaning candidates must be prepared to function as self-employed contractors.
One of the unique advantages of this position is that it is fully remote. BM Digital emphasizes that all team members can work from any location they prefer. The company is committed to ensuring that employees have a comfortable working environment, accommodating various needs and preferences associated with remote work. This level of flexibility makes the role particularly appealing to those seeking work-life balance and autonomy.
For professionals seeking a role that combines technical expertise in email marketing with the dynamic nature of influencer marketing, the Senior Cold Outbound Specialist position at BM Digital is an excellent opportunity. Candidates will not only have a chance to contribute to a cutting-edge platform but also grow within a company that is dedicated to leveraging technology for optimal performance outcomes.
This job offer was originally published on himalayas.app
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