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Boulevard is revolutionizing the way appointment-based, self-care businesses engage with their clients, offering the first dedicated client experience platform specifically tailored for this sector. Founded in 2016, Boulevard emerged from the creators’ extensive engagement with salon managers to identify pain points and develop a user-friendly solution that meets diverse industry needs. The company's platform helps various self-care services like salons, spas, and barbershops not merely survive but thrive in a competitive environment.
Boulevard is currently seeking a Senior Customer and Industry Insights Analyst. This position will play a crucial role in transforming complex data into clear, actionable insights that can shape the strategic direction of the company. The analyst will collaborate closely with various departments, including marketing, business operations, product development, and customer success, to gain a comprehensive understanding of consumer behavior, merchant operations, and market trends.
The primary responsibilities for this position include:
Publishing Reports: Create weekly, monthly, and quarterly external reports highlighting industry trends, benchmarks, and insights.
Data Insight Generation: Analyze data from multiple sources to quantify Boulevard’s impact and identify trends.
Consumer Analysis: Develop a detailed understanding of consumer behaviors such as demand patterns, shopping frequency, and pricing sensitivity, translating these findings into actionable strategies.
Merchant Segmentation: Categorize merchants by various criteria to guide strategic comparisons and account management.
Trend Tracking: Monitor and analyze service and retail trends, evaluating factors like labor dynamics and customer behaviors.
Internal Insight Packs: Produce reports that combine key performance indicators (KPIs) and insights for executive stakeholders.
Partnerships: Collaborate on narratives and visuals with marketing teams to inform strategic campaigns and customer stories.
Executive Presentations: Craft clear, data-driven presentations that guide decision-making processes.
Privacy Standards: Maintain data privacy by adhering to aggregation standards and other controls during data dissemination.
To excel in this role, candidates must possess the following skills:
Experience: A minimum of 6 years in analytics, particularly within B2B SaaS, marketplaces, or fast-growing tech environments.
Data Proficiency: Advanced skills in Snowflake SQL and proficiency in Python, with practical experience in dbt.
Reporting Experience: A proven track record of publishing reports that are suitable for media and executive audiences.
Analytical Skills: Ability to deliver insight reports with structured analysis focusing on decision-making.
Product Intuition: Strong understanding of product and SaaS dynamics, translating data findings into strategic insights.
Business Intelligence Tools: Familiarity with tools like Looker, Tableau, or Power BI to present complex data in accessible formats.
Editorial Skills: Strong writing and editorial background for crafting headlines and designing metrics effectively.
Privacy Knowledge: Working understanding of privacy-preserving methods and aggregation techniques.
Boulevard provides a competitive salary structure.
Base salary for candidates in key U.S. markets such as NYC, the SF Bay Area, and Seattle ranges from $115,000 to $135,500 per year. For other U.S. locations, the base salary ranges from $100,000 to $129,300.
The role may also offer participation in a variable compensation program.
Boulevard is committed to the well-being of its employees, offering great benefits including:
Boulevard prides itself on fostering a workplace filled with equal opportunity, celebrating diverse backgrounds, and embracing experimentation. The company believes open communication enables their team to perform at their highest potential. They encourage all employees to align with Boulevard’s strong values and engage in a culture where equality and inclusivity take center stage.
The Senior Customer and Industry Insights Analyst role at Boulevard offers an exciting opportunity for individuals passionate about data and its capacity to influence business strategy in the self-care sector. The combination of a vibrant workplace culture, competitive compensation, and comprehensive benefits makes Boulevard an attractive prospect for candidates seeking to grow their careers in analytics while making a tangible difference.
This job offer was originally published on himalayas.app
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