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The position of Senior Field Marketing Manager at Securiti AI is an exciting opportunity in the rapidly evolving field of data and privacy governance. This role, which is primarily based in the USA, aims to expand Securiti's presence on the West Coast by developing and executing growth marketing strategies.
Securiti AI is an innovative company that specializes in AI-powered solutions for managing data intelligence, security posture, and privacy operations. Their mission is to provide organizations with the tools they need to govern AI responsibly while ensuring compliance and ethical data use. The company is recognized globally for its efforts to enhance data protection practices and is committed to establishing a strong foothold in the West Coast market.
The Senior Field Marketing Manager will report to the Director of Global Field & Partner Marketing and will partner closely with the Global Go-to-Market (GTM) Team. Key responsibilities include:
Development and Execution of a comprehensive field marketing plan aimed at boosting growth in the West Coast market. This includes driving lead generation, enhancing the sales pipeline, and acquiring new customers in alignment with the company's regional targets and business goals.
Building tailored marketing programs and Account-Based Marketing (ABM) campaigns in collaboration with sales and marketing teams to meet demand generation objectives.
Planning and coordinating end-to-end execution of various field marketing activities, as well as joint initiatives with partners at different scales.
Monitoring performance metrics and reporting Return on Investment (ROI) for marketing efforts in partnership with the demand generation team.
Collaborating with the Customer Success team to enhance customer advocacy programs and promote engagement, retention, and expansion opportunities.
Working alongside the Securiti Channels & Alliances team to enhance partner demand generation activities, particularly with regional partners and systems integrators.
Overseeing and coordinating campaigns to stimulate new pipeline generation and provide valuable Market Development Funds (MDF) across initiatives.
To excel in this role, candidates must have the required skills and experience:
8+ years of experience in field and partner marketing, with a focus on the West Coast market.
A robust background in managing partnerships within Cloud/Tech ecosystems, including Global System Integrators (GSIs), integrators, and value-added resellers (VARs).
Proven track record in demand generation and pipeline growth.
Exceptional project management skills, alongside strong communication abilities, are essential.
Ability and willingness to travel approximately 30% to 35%, predominantly within the United States, with occasional international travel.
A Bachelor's degree in Marketing, Communications, Advertising, Public Relations, or a related field.
Securiti presents a dynamic work environment that promotes innovation and collaborative efforts among team members. The company prides itself on being an Equal Opportunity/Affirmative Action employer where diversity is valued, and all qualified applicants are given fair consideration for employment regardless of various characteristics protected by law.
While specific salary figures have not been disclosed in the job listing, it is generally expected that a role of this nature within the tech industry, particularly in a high-demand area like field marketing, would come with a competitive salary, comprehensive benefits, and performance-related incentives. Additionally, candidates can expect to work with a team that values professional development and growth, offering opportunities for upward mobility within the organization.
For job seekers passionate about marketing and excited to make an impact in a rapidly evolving industry like data governance, this role with Securiti AI represents a significant opportunity. With its focus on responsible AI governance and commitment to expanding its partner ecosystem, the Senior Field Marketing Manager will play a crucial role in shaping the company's growth strategy on the West Coast. Candidates who meet the qualifications and are eager to drive success through innovative marketing strategies are encouraged to apply.
This job offer was originally published on jobicy.com
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