Social Media Specialist

Related keywords: social media marketing remote jobsocial media manager remote jobsocial media remote job

Introduction

MasterBrand is currently seeking a Social Media Specialist who will play an integral role in enhancing the company’s presence across various social media channels. This collaborative and creative position is designed for professionals who are passionate about nurturing brand voice through innovative social media strategies, thereby contributing to the overall marketing efforts of MasterBrand.

Role Overview

The Social Media Specialist will directly report to the Social Media Manager and collaborate closely with a dedicated team of digital marketing specialists and various stakeholders throughout the organization. The successful candidate will be responsible for building social communities, developing engagement strategies, and executing effective marketing campaigns tailored for social media platforms.

Key Responsibilities

In this position, the candidate will undertake multiple responsibilities, including but not limited to:

• Maintaining and nurturing existing social media channels.

• Driving strategy and thought leadership across different social media platforms.

• Collaborating with marketing leaders and digital marketing experts to develop a comprehensive social content calendar.

• Creating engaging social content to drive sales while fostering a vibrant social community.

• Oversight of both internal and external creative agencies for content execution.

• Posting content and developing success metrics to facilitate continuous optimization of social media strategies.

• Utilizing data insights for making informed decisions regarding campaign alterations and improvements.

• Leading community management to effectively engage and grow the customer base.

• Implementing and optimizing current social strategies alongside weekly reporting.

• Advocating for social initiatives within the organization and educating stakeholders about social trends and competitive analysis.

• Gathering, reviewing, and adapting marketing materials specifically for social media dynamics.

• Recommending process optimizations to enhance operational performance.

Required Skills and Qualifications

To be considered for this role, applicants must possess the following qualifications:

• A Bachelor’s Degree in a related field.

• A minimum of 3 years of social marketing experience with a focus on managing non-personal social media accounts.

• Proficient copywriting skills and a strong command of language and grammar.

• Familiarity with various social media platforms, including Facebook, Instagram, Pinterest, YouTube, and Houzz.

• Experience in using tools like Sprout Social for performance monitoring and community building.

Company Culture and Values

MasterBrand prides itself on being an equal opportunity employer, dedicated to non-discrimination related to race, gender, age, or disability. The company values inclusivity and is committed to accommodating individuals with disabilities in the hiring process.

With nearly 70 years of shaping spaces where people create memories, MasterBrand stands as the leading North American residential cabinet business. Their unique culture emphasizes trust and empowerment among the workforce, composed of over 14,000 associates spread across 20 plus manufacturing facilities and offices.

Salary Information

While the job listing does not explicitly mention salary details, positions within the marketing domain, particularly in social media, typically range significantly based on experience, geographical location, and industry standards. Applicants can expect competitive compensation that reflects their qualifications and expertise.

Additional Insights

For aspiring candidates, it is essential to stay abreast of current social media trends, as the role necessitates a proactive approach towards maximizing community engagement. Demonstrating creativity and an analytical mindset could give candidates an edge in both the application and interview processes.

MasterBrand emphasizes continuous improvement and evolution, making the Social Media Specialist position an exciting opportunity for those eager to make a tangible difference in a leading company. Anyone interested should not hesitate to apply, highlighting their relevant experience and passion for social media marketing as they do.

This job offer was originally published on himalayas.app