Sweat Pants Agency: Email Marketing Strategist

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Overview of Sweat Pants Agency

Sweat Pants Agency is a leading marketing agency headquartered in Canada, recognized for its role in the rapid growth of multiple INC #1 fastest-growing companies. One of its notable accomplishments includes being behind the INC #1 fastest-growing consumer product in 2020 and a significant healthcare company in 2022. The agency prides itself on being a results-driven team that focuses on innovative strategies to drive exceptional growth for its clients.

Job Title and Role Description

The position being offered is for an Email Marketing Strategist. This role is pivotal within the agency as it involves developing and executing email marketing strategies that align effectively with the clients' objectives. The strategist will collaborate closely with clients, copywriters, designers, and project managers to produce creative and impactful email campaigns.

Responsibilities of the Email Marketing Strategist

The key responsibilities for the Email Marketing Strategist include:

Collaborating with clients to grasp their goals and devise tailored email marketing strategies.
Creating and managing monthly email marketing plans and calendars to ensure consistent engagement.
Analyzing campaign performance data meticulously to pinpoint enhancement opportunities.
Coordinating with copywriters and designers to maintain brand voice across all campaigns.
Formulating segmentations, automation flows, and launching series to maximize client engagement and conversions.
Staying abreast of the latest email marketing trends and tools to continually boost campaign effectiveness.

Required Skills and Qualifications

To qualify for this position, candidates should possess the following skills and experience:

Proven experience in email marketing strategy, preferably within an agency environment or as a freelancer.
Strong understanding and hands-on experience with email marketing platforms, particularly Klaviyo.
Excellent communication skills, both written and verbal, to articulate ideas and strategies effectively.
A data-driven mindset, with the ability to analyze data and create detailed reports and presentations for clients.
Knowledge of email copywriting and design principles to ensure high-quality content in campaigns.
Familiarity with collaboration and project management tools such as Notion and Slack is advantageous.

Core Values of Sweat Pants Agency

The agency espouses a set of core values that guide its operations and workplace culture:

Stay Curious: An emphasis on always learning, testing, and improving processes and strategies.
Stay Humble: Encouragement of openness to feedback and fostering a supportive team environment.
Own It: Taking accountability for problems, results, and processes reflects ownership and responsibility.
Be Transparent: Valuing open and honest communication among team members and with clients.
Be Fearless: Encouraging creative and bold thinking to pursue big wins and innovative ideas.

Benefits of Working at Sweat Pants Agency

Working at Sweat Pants Agency comes with several benefits that enhance not only the work experience but also personal and professional growth:

Opportunity to join a team that has supported the growth of two INC #1 fastest-growing brands.
A collaborative and innovative work environment fosters creativity and teamwork.
Being part of a remote-based team composed of top marketing professionals from across the globe allows significant flexibility and diverse collaboration.

Position Overview for Job Seekers

This full-time position offers a valuable opportunity for individuals passionate about marketing and eager to take their email marketing expertise to the next level. The role is suited for those who thrive in a remote work environment and seek to impact client success through innovative email marketing strategies. The combination of a results-oriented culture and opportunity for professional growth makes this position compelling for anyone looking to advance their career in sales and marketing.

This job offer was originally published on weworkremotely.com