WeVote: Product Marketing Lead

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Overview of the Position

WeVote is seeking a Product Marketing Lead to join their team in a volunteer capacity, working remotely with a commitment of 3-5 hours per week. This opportunity is primarily aimed at those passionate about enhancing voter engagement in the American political landscape, especially in preparation for upcoming elections. WeVote is a nonpartisan nonprofit organization dedicated to increasing voter turnout and providing resources for voters across the nation.

About WeVote

WeVote is described as a movement of over 120 dedicated volunteers who are committed to using technology to mobilize millions of voters on Election Day. Recognized as a Fast Forward nonprofit technology grantee, the organization operates with the mission of making the voting experience smoother for busy and distracted voters. By leveraging mobile technology, WeVote aims to ensure that voters can easily understand how to cast their votes.

Job Responsibilities

As the Product Marketing Lead, you will play a key role in the following activities:

• Design and create onboarding and outreach toolkits tailored to different personas, which will include:

  • Email templates
  • Frequently asked questions (FAQs)
  • Demo scripts
  • Explainer slides
  • Co-branded materials

• Translate product features into benefit-driven messaging to facilitate effective onboarding and promote the adoption of the WeVote platform by candidates and partners.

• Ensure messaging is cohesive and aligned strategically by collaborating closely with the Business Development, Marketing, Product, and Analytics teams.

• Develop campaign-ready materials that support key electoral activities, which include:

  • Candidate invites
  • Voter engagement periods

• Gather insights and engagement data to continuously improve materials, user experience, and campaign effectiveness.

  

• Coordinate with team leads to develop and deliver digital and print assets tailored for email, social media, digital ads, and in-person outreach efforts.

Ideal Candidate Profile

To be considered for the position, applicants must demonstrate the following:

• A strong personal commitment to strengthening American democracy through nonpartisan efforts.
• Experience working with established teams and enthusiasm for contributing to meaningful work that impacts the community.
• Availability to volunteer 3-5 hours during core business hours, typically Monday through Friday, from 8 a.m. to 6 p.m. Pacific Time.
• A willingness to collaborate and support other volunteers within the organization.
• Background in product marketing, UX writing, or audience strategy is essential.
• Strong communication and effective content creation skills are needed, with a preference for familiarity with tools like Canva and Google Suite.
• Candidates must be based in the U.S. and available during specified business hours.

Application Process

Interested candidates should submit their resume along with a succinct cover letter articulating their interest in WeVote and the significance they place on the organization’s mission. Applications must be directed to the official volunteering portal rather than through job portals to ensure the security of the applicant's information.

Conclusion

This position presents a unique opportunity to actively participate in a movement dedicated to enhancing voter engagement, leveraging marketing skills, and contributing to a cause that makes a significant difference in American voting practices. If you are passionate about democratic engagement and have the skills needed, consider applying to join the WeVote team.

This job offer was originally published on weworkremotely.com