Awesome Motive: Growth Manager

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Company Overview

Awesome Motive is a recognized leader in the web app sector, known for providing extensively used business tools such as All in One SEO (AIOSEO), OptinMonster, MonsterInsights, and WPForms. The company operates with a mission to assist small businesses compete effectively with larger competitors by leveraging effective marketing strategies. With over 25 million websites utilizing their services, Awesome Motive is significantly impactful in aiding businesses to increase their traffic, subscribers, and ultimately, their sales.

Job Title and Location

The role available is Growth Manager, which is a full-time position. This opportunity is entirely remote, allowing candidates from anywhere in the world to apply. The company’s headquarters is located in West Palm Beach, FL, but its operational model supports a distributed workforce, offering flexibility to its employees regardless of their geographical locations.

Job Responsibilities

As a Growth Manager, the individual will be an important part of the team tasked with executing strategic initiatives aimed at growing the company’s user base and enhancing marketing performance. The primary responsibilities encompass a variety of domains like:

  1. Digital Marketing Campaigns: Leverage different marketing channels including Content Marketing, Email and SMS Marketing, Pay Per Click (PPC), and Social Media to attract new customers.

  2. Data-Driven Decisions: Collect, analyze, and visualize data to inform marketing strategies. The role requires producing actionable insights that focus on improving marketing performance through data.

  3. Team Leadership: Manage a team of growth professionals, ensuring an environment conducive to collaboration and performance enhancement.

  4. A/B Testing: Design and implement website A/B testing to optimize conversion rates and enhance user experience.

  5. Direct Copywriting: Provide guidance and constructive feedback on various marketing materials, contributing to the effectiveness of user-facing content.

  6. Research and Analysis: Stay updated with the industry trends, conducting thorough research on competitor strategies to maintain a competitive edge.

  7. Marketing Strategy Development: Craft strategies that optimize qualified traffic to the company's website and build a comprehensive outbound strategy that complements inbound efforts.

Required Skills and Experience

To qualify for the Growth Manager position, candidates should possess the following skills:

  • Experience: A minimum of 4 years in growth marketing, particularly within the SaaS market, with a proven track record of driving business growth through successful marketing initiatives.
  • SEO and Content Marketing: Expertise in SEO best practices and experience with tools like Semrush, Clearscope, and Ahrefs.
  • Copywriting Proficiency: Demonstrated ability to craft compelling copy, manage copywriting teams, and execute effective email marketing campaigns.
  • Testing and Optimization: Knowledgeable in CRO, testing methods, and optimization strategies specific to SaaS products.
  • Paid Advertising: Practical experience in running Google Ads, Facebook Ads, and utilizing proficiency in Google Search Console.
  • Partnership Management: Skills in building and maintaining strategic partnerships and affiliate programs.
  • Analytical Skills: Proficiency in using Google Analytics (preferably GA4) to analyze marketing performance.

Benefits

Awesome Motive offers a range of benefits that enhance employee satisfaction and well-being, including:



  • Competitive Salary: The company provides a salary that reflects the competitive nature of the market.

  • Health Benefits: Full-time employees in the U.S. receive health, dental, and vision insurance, along with international health benefits for employees in specific countries.

  • Work-Life Balance: A flexible work-from-home policy with Flexible PTO after the first 90 days of employment.

  • Parental Leave: Paid parental leave is provided to assist employees during significant life events.

  • Professional Development: The company also offers reimbursement for software, books, and courses that promote continued learning.

  • Company Retreats: Coverage of costs associated with company travel, which may include an annual company retreat and team meetups.

Application Process

Interested candidates are encouraged to apply through the provided link. The application must include specific details related to marketing experience, team management history, and proficiency levels in relevant areas. Attention to detail is emphasized; the application should be thoroughly proofread to make a strong impression.

Inclusion Statement

Awesome Motive is committed to fostering an inclusive workplace that values diversity. They focus on a blend of distinct backgrounds, experiences, skills, and perspectives as integral attributes of their team dynamics. This commitment aligns with their aim to maintain equal opportunities in employment, irrespective of varied identifying factors.

This comprehensive job opportunity for a Growth Manager not only promises career progression within a leading SaaS company but also emphasizes professional growth and personal fulfillment in a flexible, remote working environment.



This job offer was originally published on weworkremotely.com

Awesome Motive

Anywhere in the World

Marketing

Full-time

February 1, 2025

9 views

1 clicks on Apply Now

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