Bellota Labs: Marketing Coordinator (Upswing)

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Overview

Bellota Labs is seeking a Marketing Coordinator to enhance its marketing and content initiatives for Upswing Poker. This position collaborates with the team behind ClubWPT Gold, a flagship product developed in partnership with the World Poker Tour. This role promises to be high-impact and multi-disciplinary, focusing on delivering free value to poker players, expanding reach, and steering players towards the company's offerings.

Job Responsibilities

The responsibilities of the Marketing Coordinator can be categorized into several key areas:

Social Media Engagement

  • Collaborate effectively with editors, designers, and creative leads to create compelling content.
  • Engage with poker players through comments, direct messages, and community feedback loops.
  • Test and iterate on strategies aimed at enhancing reach, engagement, and player acquisition.
  • Remain current with social and gaming trends to ensure the content remains fresh and relevant.

Content Coordination

  • Manage the entire process of content development from conceptualization through to release, encompassing both free and premium video content.
  • Support both internal and external contributors to meet deadlines and achieve creative objectives.
  • Coordinate quality assurance reviews to guarantee high-quality output across various platforms.

Copywriting

  • Create engaging copy for various channels including social media, email, product announcements, web pages, and promotional campaigns.
  • Tailor the messaging to align with the company’s tone while appealing to poker enthusiasts.

Required Skills and Experience

Prospective candidates should possess the following qualifications to be successful in this role:

  • At least 1 year of experience managing social media accounts.
  • A basic understanding of poker gameplay, ideally from personal experience.
  • Strong copywriting capabilities coupled with a keen eye for design.
  • Project management skills to handle various tasks and deadlines efficiently.
  • A self-starter mentality with the ability to manage multiple projects and communications in a fast-paced environment.
  • Bonus qualifications include:
    • Experience in content marketing.
    • Familiarity with project management tools.
    • Knowledge of email marketing strategies.

Benefits

This role brings numerous perks that make it attractive for potential candidates:

  • The position is fully remote, offering flexible work hours.
  • Daily immersion into the world of poker, including robust content, strategies, and community interactions.
  • Close collaboration with a passionate and experienced team, including elite players and industry insiders.
  • Full access to ClubWPT Gold features and premium content.
  • High levels of autonomy and the chance to make a tangible impact—your insights will play a crucial role in shaping a fast-growing product.
  • Opportunities for role expansion as the company continues to scale.
  • The salary range for this position is $60,000 - $75,000 annually, making it a competitive option in the market.

Position Alignment

Overall, this position is aligned with the values of innovation and execution. Candidates who are keen on making an impact within a fast-growing startup environment are encouraged to apply. Bellota Labs emphasizes not only creativity and ownership but also supports and nurtures a small-team atmosphere.

Application Process

Candidates interested in applying can expect to join a recruitment process that may utilize artificial intelligence to assist in evaluating applications, analyzing resumes, or assessing responses. However, human judgment remains paramount in making final hiring decisions. Should applicants need further information regarding the handling of their data during this process, they are invited to reach out directly to the company.

If you are enthusiastic about shaping the future of gaming and have a strong background in marketing and coordination, this opportunity at Bellota Labs could be your next career move!



This job offer was originally published on weworkremotely.com

Bellota Labs

California

Marketing

Full-time

February 4, 2026

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