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The Copywriter position at Ivim Services LLC involves creating engaging and compliant content for various marketing channels within the healthcare sector. This role is an integral part of the Marketing Department and reports to the Director of Content & Community. The position is classified as a full-time role located in the USA.
The salary range for the Copywriter role is $110,000 to $135,000 annually, depending on factors such as geographic location, experience, and qualifications. Candidates who possess exceptional skills or who live in higher-cost areas may earn more than the stated range. In addition to the base salary, the role includes eligibility for a year-end performance-based bonus, contributing to overall financial incentives.
The Copywriter will take on several essential responsibilities, including:
Compliant Medical Copywriting: This involves writing clear and accurate copy that adheres to regulatory standards, specifically focusing on GLP-1 medications. The goal is to transform complex medical information into content that is easily digestible for patients, ensuring regulatory compliance (FDA, FTC, etc.).
Cross-Channel Content Creation: The role demands writing for various marketing formats, including digital ads, email campaigns, landing pages, and social media posts, aimed at enhancing patient understanding and engagement.
Brand Voice & Messaging: Maintaining a consistent, empathetic brand voice across all platforms is critical. The Copywriter will develop messaging that resonates with and motivates patients while ensuring clarity and encouragement throughout their wellness journey.
Collaboration & Iteration: The role necessitates collaboration with various teams, including Marketing, Growth, and Clinical teams, to align messaging and update copy based on feedback and performance metrics.
Testing & Optimization: Creating multiple variations of copy for A/B testing is part of the job. The Copywriter is expected to use performance data to refine and improve the effectiveness of content.
Candidates should possess a blend of technical and soft skills, including:
A Bachelor’s degree in Communications, Marketing, Journalism, English, or a related field.
At least 5 years of copywriting experience, preferably within healthcare, wellness, DTC (direct-to-consumer), or regulated industries. Proven capability in creating high-performing and compliant copy across varied channels.
Strong knowledge of FDA and FTC compliance requirements in healthcare advertising, demonstrating the ability to communicate technical concepts clearly and engagingly.
Proficiency in writing tools such as Google Docs and Microsoft Word, as well as familiarity with project management platforms like ClickUp or Asana.
Basic understanding of SEO principles and experience with CMS and email marketing systems will be advantageous.
In addition to technical expertise, successful candidates should demonstrate:
Exceptional writing and editing skills with a focus on detail and accuracy.
An empathetic approach to communication, with a natural ability to connect with readers while maintaining clarity.
A compliance-oriented mindset, vital for navigating regulated environments.
Collaborativeness, open to feedback, and proactive in contributing ideas.
Strong organizational skills and the ability to meet deadlines in a fast-paced setting.
New hires can expect to enjoy a structured onboarding process with specific goals over the first 90 days:
Month 1: Learning – Immersing in Ivim Health’s operations, treatments, and existing content to align with company standards.
Month 2: Contribution – Taking responsibility for copy on campaigns, optimizing existing content, and contributing creative ideas for messaging.
Month 3: Impact – Achieving measurable improvements in copy effectiveness and demonstrating capability in managing significant campaigns.
Ivim Services LLC prides itself on a collaborative and innovative company culture. They focus on individualized healthcare that combines human connection with advanced solutions. The organization offers a comprehensive benefits package, including medical, dental, and vision insurance, a 401(k) with employer matching, generous PTO, and a flexible remote work environment. Additional perks are available through Ivim At Work, which offers exclusive discounts on services and products.
This position is ideal for creative communicators who can balance empathy, clarity, and compliance while resonating with patients seeking healthcare solutions. The Copywriter will significantly contribute to a mission-driven environment committed to enhancing individual well-being through comprehensive healthcare strategies.
This job offer was originally published on remotive.com
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