Junior Content Writer

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Overview of Baselane

Baselane is a dynamic and rapidly growing banking and financial management platform aimed at empowering landlords and real estate investors. With the mission to provide innovative financial solutions, Baselane is determined to enhance the operational capability of over 12 million landlords in the U.S. who collectively manage more than 25 million homes. The company has garnered support from prominent investors in the FinTech space, including Matrix Partners and Activant Capital, ensuring a robust backing and significant growth potential in a market that is traditionally underserved by conventional financial institutions.

Job Role

The position offered is for a Junior Content Writer, primarily focused on producing SEO-driven content. This role is essential for driving online engagement and improving search engine rankings. The content writer will be responsible for creating various forms of written content, including blog posts, guides, website copy, and social media posts. The aim is to produce informative and engaging materials that resonate with both search engines and readers alike.

Key Responsibilities

The responsibilities of a Junior Content Writer encompass a variety of writing and content management tasks that require both creativity and technical skill.

  • Create SEO-driven content across different channels while ensuring it aligns with business goals.

  • Conduct keyword research to find opportunities for content optimization and strategically incorporate relevant keywords into the material.

  • Proofread and edit content meticulously to maintain accuracy, clarity, and adherence to Baselane’s brand voice.

  • Collaborate with both the marketing and content teams to brainstorm ideas for new topics and enhance existing materials based on industry trends.

  • Stay updated on current SEO trends and best practices to ensure that the content remains competitive and effective.

Required Skills

To succeed in this role, candidates should possess a blend of creative and analytical skills. The ideal candidate will have:

  • A Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field.



  • Strong writing and research competencies with a keen eye for detail.

  • A basic understanding of SEO principles and tools, such as Google Analytics, SEMrush, and Ahrefs.

  • The ability to manage multiple projects, meet tight deadlines, and adjust to different writing styles depending on the need.

  • Experience with content creation for digital formats is a plus, whereas experience related to financial or real estate writing could be considered favorable.

Benefits and Working Conditions

Baselane offers an attractive benefits package aimed at supporting the well-being of its employees, including:

  • Competitive compensation that reflects the industry standards.

  • High-quality Medical, Vision, and Dental Insurance to ensure comprehensive health coverage.

  • Life insurance and Disability Coverage for additional security.

  • Generous paid time off to promote work-life balance.

  • Flexible working hours and the ability to work remotely, accommodating the diverse needs of employees.

  • A stipend for setting up a comfortable home office, ensuring a conducive environment for productivity.

  • Opportunities to participate in regular social events, enhancing team bonding and workplace culture.

Conclusion

In summary, the Junior Content Writer position with Baselane offers a compelling opportunity for individuals looking to advance their careers in content creation and digital marketing within a supportive work environment. With a focus on SEO and audience engagement, this role is ideal for those passionate about writing and eager to contribute towards a mission that supports landlords and real estate investors.

Candidates interested in entering a dynamic field and making impactful contributions should consider applying for this role at Baselane. Emphasizing creative thinking and a strong desire to learn and grow, this position promises numerous opportunities for skill enhancement and career development.



This job offer was originally published on remotive.com

Baselane

Canada

Web content writing

Full-time

January 29, 2025

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4 clicks on Apply Now

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This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.