Marketing Operations Manager

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Overview

The job opportunity is for a Marketing Operations Manager position at Automattic, the company behind WordPress VIP, a leading enterprise content management platform. The role offers the chance to work with large companies, such as Meta, Salesforce, and Disney, in creating innovative digital experiences. This position is fully remote, allowing you to work from anywhere globally, which adds flexibility and convenience for many job seekers.

Role Responsibilities

As a Marketing Operations Manager at Automattic, you will be a key player in leading the execution and optimization of marketing initiatives. Below are some main responsibilities you would undertake in this role:

Marketing Technology Management: You will manage and optimize various marketing technologies, including marketing automation platforms and CRM systems. This aspect of the job is crucial for supporting the execution of marketing campaigns and lead management processes, enabling efficient reporting that aids strategic decisions.

Campaign Execution: A vital responsibility is to collaborate with marketing stakeholders to effectively execute automated campaigns. This includes email marketing campaigns and lead nurturing workflows that are essential in driving potential client engagement.

Data Analysis: You will analyze marketing performance data strategically to evaluate campaigns' effectiveness. This involves identifying trends in the data and providing insightful recommendations for optimization, which is essential for continuous improvement in marketing strategies.

Process Optimization: The role requires a proactive approach in identifying opportunities for streamlining processes and workflows. Enhancing efficiency and scalability in marketing operations will help remove bottlenecks and ensure smoother operations across the department.

Reporting and Dashboards: Developing and maintaining dashboards for marketing performance metrics will be part of your responsibilities. You should ensure these dashboards aid in providing insights on KPIs and other key metrics that matter for evaluating success.

Cross-Functional Collaboration: Collaborating with other teams within the company, including sales and product development, is essential. This ensures that marketing initiatives align with broader business objectives, making your role critical for overall success.

Training and Enablement: Providing training, guidance, and support to other marketing teams on technologies and best practices is also crucial, helping elevate the entire marketing department's effectiveness.

Required Skills

To be successful in this role, there are specific skills and experiences that are required:

Experience: A minimum of 1-5 years in marketing operations, marketing automation, business development, sales, or similar roles is necessary.



Proficiency in Tools: Familiarity with marketing automation platforms like HubSpot and CRM platforms such as Salesforce, Outreach, or Zoominfo is essential. This technical expertise will help you navigate and optimize process-oriented tasks effectively.

Analytical Skills: Strong analytical skills are a vital requirement. You should be comfortable with data analysis as it will play a significant role in measuring success and proposing necessary adjustments on campaigns based on your findings.

Communication and Collaboration: Excellent communication and interpersonal skills are a must, enabling effective collaboration across various teams within the company.

Organizational Skills: Since the role will entail managing multiple projects, being detail-oriented and possessing solid organizational skills is crucial for keeping tasks on track.

Tech Savvy: While not mandatory, knowledge of HTML/CSS and basic coding skills is a plus, which can aid in managing technical aspects of marketing initiatives.

Salary

The salary for this position ranges from $100,000 to $150,000 USD. Notably, the range provided is applicable on a global scale, and employees will be paid in their local currency. The compensation reflects the expected contributions from the employee, and Automattic prides itself in its straightforward salary structure, providing financial clarity without the complexity involved with variable components.

Working Conditions

Automation is not just another remote job; it offers an encouraged work-life balance with a fully remote work setup. The company embraces flexibility with an open vacation policy, allowing employees to manage their workdays as they see fit.

About Automattic

Automattic is an exceptionally diverse company, with over 1700 employees, known as 'Automatticians,' situated in various corners of the globe. This broad representation across cultures enhances their collective creativity and innovation while fostering a mission to democratize publishing and commerce. They aim to provide tools that empower individuals, regardless of income, gender, politics, language, or geographical limitations, allowing everyone to tell their stories or sell their products effectively.

Conclusion

This position is an exciting opportunity for those skilled in marketing technologies and looking to drive impactful marketing initiatives in a progressive and inclusive work environment. If you meet the stated requirements and are looking for a flexible remote job with a reputable company like Automattic, this position may be a great fit for you.



This job offer was originally published on jobicy.com

Automattic

Anywhere

Marketing

Full-time

March 5, 2025

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