The position is for a Senior Product Marketing Manager specializing in Supply API at Tripadvisor. This role plays a crucial part in enhancing the company's marketplace for potential suppliers by offering innovative ways to collaborate through a comprehensive supply platform and tools. Viator, a subsidiary of Tripadvisor, specifically requires this role for spearheading initiatives that significantly impact supplier growth and performance.
Responsibilities
As a Senior Product Marketing Manager, you will be responsible for launching and leading various go-to-market and product initiatives. The responsibilities involve:
Managing a global team of product marketers.
Driving the overall effectiveness of positioning, launch, demand, and adoption of the supplier API and platform.
Defining supplier segments and personas that span the entire buyer and partner success journey.
Coordinating with business development, sales, onboarding, partner success, and support teams to provide them with effective knowledge, messaging, processes, and collateral.
Creating engaging content, including email campaigns, to stimulate user activation and engagement.
Collaborating closely with a proficient Product Management team to translate complex technical features into clear value propositions for partners.
Conducting market research to explore opportunities for creating differentiated product offerings and innovations in new markets.
Qualifications
To qualify for this role, candidates should possess:
A minimum of 3 years experience managing a product marketing team.
At least 5 years in product marketing or a related field involving APIs or technical products.
Experience in B2B product marketing with an emphasis on technical products, preferably within the affiliate marketing or e-commerce distribution landscape.
Proven success in transforming complex technical concepts into compelling marketing messaging.
A demonstrated ability to craft growth programs that drive product adoption, engagement, and retention.
A track record of converting customer needs into innovative product solutions.
Experience working across multiple time zones, especially with teams in the United States and Europe.
Preferred Skills: A basic understanding of SQL is also strongly preferred.
Personal Attributes
The ideal candidate should exhibit:
A strong customer orientation, with an understanding of partners’ business challenges and needs.
Excellent communication skills, both verbal and written, coupled with a visual presentation ability.
A collaborative approach, effectively partnering with cross-functional teams to arrive at optimal solutions.
Adaptability to deal with ambiguous, rapidly evolving environments.
A curious and analytical mindset, ensuring that all assumptions are tested rigorously and supported by data.
Collegiality, fostering a supportive environment for colleagues and eager to capitalize on growth opportunities.
Work Environment
The position allows for flexibility as part of a global, distributed team. Responsibilities include:
Flexible working hours with regular early or late meetings to accommodate team collaboration across different time zones.
Minimal travel requirements, expected to be less than 10% of the time.
Salary and Benefits
While specific salary figures were not provided, Tripadvisor is committed to offering competitive compensation packages, routinely benchmarked against industry standards. The perks of working at Tripadvisor include:
Competitive base salary along with annual bonuses and equity options.
Flexibility in work arrangements, allowing for a balance in professional and personal life.
Options for vacations, wellness, and other lifestyle benefits to enhance overall employee satisfaction.
A culture focused on work-life balance, trust, and accountability.
Matching of charitable donations, tuition assistance for professional programs, and travel perks for personal development.
A supportive employee assistance program and substantial health benefits with competitive premiums.
Company Values
Tripadvisor fosters a work environment that values leadership, curiosity, teamwork, and customer service. Employees are encouraged to push beyond traditional boundaries while supporting each other and continuously improving. The company respects diverse identities and abilities, aiming to revolutionize travel experiences collectively.
This role is perfect for someone ambitious who desires to make a significant impact in a rapidly evolving industry. The successful candidate will not only enjoy a dynamic work environment at Tripadvisor but will also be part of a committed team that values collaborative success.
This job offer was originally published on jobicy.com
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