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Gusto is a company dedicated to growing the small business economy by managing essential services such as payroll, health insurance, 401(k)s, and HR. With a commitment to empowering small business owners to focus on their core operations and customers, Gusto has successfully supported over 400,000 small businesses throughout the United States. The company's teams are located in major cities including Denver, San Francisco, and New York. Gusto emphasizes inclusivity and seeks to create a workplace culture that reflects and celebrates its diverse customer base.
The design team at Gusto comprises over 80 designers, writers, researchers, and systems thinkers who are committed to creating experiences that embody both intelligence and humanity. They believe in the powerful role of language as a connecting force among people, products, and information. If you are passionate about designing experiences where artificial intelligence (AI) collaborates with humans—predicting needs, elucidating choices, and enhancing understanding—you could find your niche here.
The position of Senior Staff Content Designer at Gusto aims to lead the advancement of Content Design in an increasingly AI-enabled landscape within the organization's flagship Pay Group. This role is fundamental in shaping the way Gusto's interactions, language, and intelligent systems integrate, making processes associated with payroll feel seamless, comprehensible, and relatable.
As small businesses increasingly rely on AI to manage crucial aspects such as time management, pay, and compliance, Gusto is poised to redefine how content instills clarity and trust. The Senior Staff Content Designer will be responsible for establishing frameworks and language systems while also formulating tone strategies that can be employed to create, assess, and amplify AI-powered experiences that reflect Gusto's ethos.
To excel in this role, candidates should possess:
While specifics on salary have not been provided, Gusto is known for its competitive compensation packages and total rewards philosophy, aimed at ensuring employees feel valued and supported in their professional journey. Candidates considering this role should be prepared to discuss their salary expectations during the hiring process.
The Senior Staff Content Designer position may be conducted remotely. However, the hiring preference seems to align with applicants in or near Gusto's office locations, which include Denver, CO, San Francisco, CA, New York, NY, Los Angeles, CA, Seattle, WA, and Toronto, Ontario, CAN.
Joining Gusto as a Senior Staff Content Designer offers a unique chance to participate in the intersection of technology and content creation, especially in a forward-thinking company that embraces innovation and diversity. Employees have numerous opportunities for professional development, networking, and collaboration across various teams, which can significantly enhance personal and career growth. Additionally, with Gusto's emphasis on supporting small businesses, the role carries a strong sense of purpose and impact in society.
Overall, this role presents an exciting opportunity for skilled content designers eager to make a significant impact in how small businesses navigate and manage their finances in an AI-driven future.
This job offer was originally published on remoteOK.com
Denver, CO; San Francisco, CA; New York, NY; Los Angeles, CA; Seattle, WA; Toronto, Ontario, CAN
January 15, 2026
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