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The Optimization Specialist role at ONeil Interactive centers around enhancing website discoverability through Search Engine Optimization (SEO). This full-time position is entirely remote but requires the ability to work in a collaborative manner with an Optimization Manager to ensure high discoverability across various online platforms.
ONeil Interactive, headquartered in Hunt Valley, Maryland, has a reputation for building high-performance websites and marketing software for over 15 years. The company works predominantly with production home builders, having partnered with several top builders in the country. The organization emphasizes innovation and seeks to improve how home buyers interact with the digital experience provided by their clients.
As an Optimization Specialist, the responsibilities involve a dynamic array of activities aimed at improving SEO strategies. Among the critical duties include:
Conducting website audits: Responsible for defining and executing audits, evaluating their effectiveness, and preparing presentations based on findings.
Client advising: The specialist advises clients on understanding and implementing tailored SEO strategies for their websites.
Report creation: Strong skills in data visualization are needed for creating Looker Studio reports that comprehensively showcase performance data.
Conduct virtual meetings with clients, ensuring clear communication and management of optimization strategies.
Setting benchmarks: Establish performance metrics and Key Performance Indicators (KPIs) for ongoing evaluations.
Problem-solving: Identify and resolve technical SEO issues that may affect indexing and site performance, including elements such as Core Web Vitals.
Supporting content strategy: Collaborate in developing content strategies that align with SEO goals, including creating supportive content.
Research: Gathering credible research data to help develop effective SEO strategies that can lead to better client outcomes.
Candidates interested in this position should possess a keen understanding of various analytical tools and have proficiency in data visualization. Essential skills include:
Analytics: Proficiency in using tools like Google Analytics for monitoring site performance.
Technical SEO knowledge: Familiarity with how SEO strategies work, particularly in managing site indexing and performance data.
Data handling: Strong abilities in spreadsheet usage are considered a plus, showing competence in handling data sets and visualizing data effectively.
Communication skills: Ability to adapt complex technical topics into layman's terms for clients.
Curiosity and Adaptability: The ideal candidate should be open to learning the constantly evolving domain of SEO, willing to explore and research emerging trends.
High level of dependability: Understanding that excellence is a consistent practice, not just a one-time event.
The anticipated salary for this position ranges from $65,000 to $80,000, depending on qualifications. Additionally, employees can benefit from:
This position operates within a standard workweek of Monday to Friday, from 9:00 AM to 5:00 PM Eastern Time. It is fully remote; however, local employees are given access to the Hunt Valley office if preferred. Team members are expected to participate in two in-person all-hands meetings every year, typically hosted in Maryland or alternately located within the Eastern and Central U.S. time zones. All related travel, lodging, and meal expenses for these events will be covered.
Working at ONeil Interactive offers the opportunity to be part of a thriving business and contribute significantly to a team of driven professionals. Ideal candidates should embrace a culture focused on learning, knowledge sharing, and ultimately striving for high performance without the weight of big egos. By being part of this team, you will engage in continuous learning and sharing of expertise within the realm of SEO and digital marketing.
Planning for a strong career trajectory in the digital space? This position as an Optimization Specialist is a stepping stone into the evolving and essential world of SEO, where your skills in analysis, reporting, and client interaction can flourish.
This job offer was originally published on weworkremotely.com
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