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Remote is addressing one of the most significant challenges faced by modern organizations: navigating the complexity of global employment compliantly and efficiently. They facilitate businesses of all sizes in recruiting, compensating, and managing international teams seamlessly. The company is committed to fostering a culture centered around innovation and is making significant strides in solving intricate problems through asynchronous teamwork and collaboration across the globe. With employees on six continents, the company creates a working environment that is fully remote, valuing various talents, experiences, and cultures.
The job position is for a Principal Analyst in Marketing Analytics and is expected to drive significant changes within the Revenue Operations team. This role places an emphasis on developing a visionary approach toward marketing data strategies, serving as a key partner to high-level executives, including the Director of Planning and Analytics and the VP of Growth Marketing. The selected individual will have the responsibility to cultivate and execute the overarching vision for the marketing data ecosystem.
In this principal role, you will lead the architectural and strategic development of innovative attribution frameworks. This includes merging multi-touch attribution (MTA) and Media Mix Modeling (MMM) to provide comprehensive insights into performance marketing and organic streams. The position also involves architecting Customer Lifetime Value (LTV) and predictive churn models to signal insights that enhance budget allocation and efficiency in ad performance.
A significant component of the role includes establishing global standards for assessing non-paid marketing initiatives, which encompasses measuring brand sentiment and organic initiatives. Furthermore, this role extends to analyzing and optimizing B2B marketing funnels, identifying bottlenecks, and leveraging opportunities for expansion into new markets. You’ll also be tasked with ensuring the integrity of marketing data across systems like HubSpot and Salesforce.
The position does not entail direct reports initially; however, it requires the individual to act as a mentor for senior analysts within the analytics domain, inspiring a commitment to analytical excellence while also pioneering the deployment of AI and automation in marketing analytics workflows.
To excel in this role, candidates must possess:
The role offers an annual salary range between $65,750 and $184,950 USD, determined based on various factors such as location, skills, and market demand. Remote emphasizes fair and unbiased compensation along with competitive benefits which include:
Remote also fosters internal mobility, enabling employees to grow within the company while ensuring equitable compensation. Employees are also encouraged to engage in local social activities or co-working spaces.
The job is offered on a fully remote basis, which allows candidates to apply from various geographic locations. However, Remote prioritizes applications from areas that align with their strategic team diversification initiatives.
The application process involves several interviews, including a recruiter initial check, discussions with the hiring manager, team members, and a final interview with the VP of Growth Marketing, ensuring that candidates have the right fit for Remote's culture and values. Ensuring thorough vetting, they also perform prior employment verification checks. The hiring aim is to fill the position as soon as possible, prompting timely applications from interested candidates.
If you are an energetic, motivated, and insightful individual with the requisite skills and experience in marketing analytics, this role at Remote provides a remarkable opportunity to contribute significantly to revolutionary changes in the field of global employment. Through a combination of strategic perspective, technical expertise, and leadership capacity, the Principal Analyst in Marketing Analytics will play a pivotal role in shaping the company's future path.
This job offer was originally published on jobicy.com
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