Product Marketing Lead

Overview of the Position

SeatGeek is seeking a Product Marketing Lead who will play a crucial role in its mission of redefining the ticketing industry. As a Product Marketing Lead, you will be responsible for core positioning, messaging, and go-to-market strategies for their key products. The position offers a unique opportunity to combine your product marketing expertise with the company’s fan-first approach to enhance live event experiences. The role requires a collaborative spirit as you will work cross-functionally with various teams, including product, sales, and customer success.

Key Responsibilities

In this role, your responsibilities will include but are not limited to:

• Crafting unified positioning and messaging that resonates with both enterprise audiences and their fans.
• Developing a comprehensive understanding of SeatGeek's product offerings, catering to both clients and fans alike.
• Creating programs and content aimed at maximizing the value that clients and fans derive from SeatGeek products.
• Contributing to core sales and marketing materials, such as pitch decks, case studies, and one-pagers.
• Maintaining solid relationships with various teams to facilitate collaborative efforts and successful project completion.
• Leveraging insights to drive pricing and packaging strategies for new and existing products, ensuring market alignment.

Required Skills and Qualifications

The ideal candidate for this position should possess the following:

• At least 8 years of product marketing experience, preferably within industries that have complex business models or intense competition.
• A proven track record of successfully launching high-profile products for both business and consumer audiences.
• The ability to clearly articulate the value of intricate products, developing effective messaging hierarchies and content strategies.
• A keen understanding of the live event technology market, along with knowledge of clients (teams, leagues, artists, and fans) and competition.
• Experience leading pricing initiatives and successfully bringing new prices or packages to market.
• Excellent communication skills, both written and verbal, with a confidence in presenting to leadership.
• A proactive mindset and ownership mentality, focusing on solutions over problems and incorporating analytical skills into decision-making.

Salary and Benefits

The salary range for this role is competitive, ranging from $125,000 to $182,000 USD. Furthermore, the position is equity eligible, with potential for discretionary annual bonuses based on individual and company performance. The benefits accompanying this role include:

• Equity stake in the company.
• Discretionary bonuses.
• A flexible work environment, allowing for remote work.
• A work-from-home stipend to support your home office setup.
• Unlimited Paid Time Off (PTO).
• Up to 16 weeks of fully-paid family leave.
• 401(k) matching.
• A student loan matching program.
• Comprehensive health benefits that include vision, dental, and life insurance.
• Up to $25,000 towards family-building or reproductive health services.
• A budget for wellness expenses amounting to $500 per year.
• Subscriptions to wellness and music services like Headspace and Spotify.
• $360 quarterly for live event tickets.

Company Culture

SeatGeek is deeply committed to fostering a diverse and inclusive work environment. They provide equal employment opportunities to all employees and applicants, without regard to any personal or demographic characteristics. The company believes that diversity is a strength and creates a culture that thrives on individuality.

Joining SeatGeek as a Product Marketing Lead means stepping into a vibrant culture where innovation and collaboration are celebrated. Your role will significantly influence the company’s direction and contribute to enriching live event experiences on a broad scale.

This job offer was originally published on himalayas.app